#AD374C#AD374C

#AD374C is a mid, vivid red. Relative luminance 0.121; OKLCH L 51.4% C 0.153 H 14.0°. Best body text is #FFFFFF at 6.13:1 contrast (WCAG AA passes).

Color values

HEX	#AD374C
RGB	rgb(173, 55, 76)
HSL	hsl(349, 52%, 45%)
HSV	hsv(349, 68%, 68%)
CMYK	cmyk(0%, 68.2%, 56.1%, 32.2%)
CIE-LAB	lab(41.44, 49.34, 14.81)
CIE-LCH	lch(41.44, 51.52, 16.71°)
OKLab	oklab(51.44% 0.1486 0.037)
OKLCH	oklch(51.44% 0.153 14)
XYZ	xyz(19.9061, 12.1411, 8.1313)
Luminance	0.1214 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD374C #37AD98

analogous

#AD3787 #AD374C #AD5D37

triadic

#AD374C #4CAD37 #374CAD

tetradic

#AD374C #87AD37 #37AD98 #5D37AD

square

#AD374C #87AD37 #37AD98 #5D37AD

split-complementary

#AD374C #37AD5D #3787AD

monochromatic

#501923 #7F2838 #AD374C #CA576C #D88695

Accessibility & contrast

On white

6.13

#AD374C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.43

#AD374C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD374C

6.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD374C	#FFFFFF	#000000	##FFFFFF
##AD374C	1.00	6.13	3.43	6.13
#FFFFFF	6.13	1.00	21.00	1.00
#000000	3.43	21.00	1.00	21.00
##FFFFFF	6.13	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#54524C

Deuteranopia (green-blind)

#736B49

Tritanopia (blue-blind)

#BD1F3F

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #ad374c;
/* rgb */ color: rgb(173, 55, 76);
/* oklch */ color: oklch(51.4% 0.153 14.0);

Tailwind

colors: {
  custom: {
    50: '#cb757d',
    500: '#ad374c',
    950: '#000000',
  },
}

SCSS

$custom: #ad374c;
$custom-light: #cb757d;
$custom-dark: #000000;

JSON

{
  "hex": "#ad374c",
  "rgb": {
    "r": 173,
    "g": 55,
    "b": 76
  },
  "hsl": {
    "h": 349.322,
    "s": 51.754,
    "l": 44.706
  },
  "oklch": {
    "l": 0.51445,
    "c": 0.15316,
    "h": 14
  },
  "luminance": 0.12138
}

Semantic roles & 50–950 ramp

primary

#AD374C

secondary

#7DC2B6

accent

#DBC24D

background

#FDF7F7

surface

#FAEDEE

border

#D3C8C9

text

#140909

muted

#837B7B

Preview Lab

Preview with #AD374C

Body copy rendered with the generated semantic roles for this colour.

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