#AD357E#AD357E
#AD357E is a mid, vivid pink. Relative luminance 0.129; OKLCH L 52.9% C 0.172 H 347.2°. Best body text is #FFFFFF at 5.85:1 contrast (WCAG AA passes).
Color values
| HEX | #AD357E |
|---|---|
| RGB | rgb(173, 53, 126) |
| HSL | hsl(324, 53%, 44%) |
| HSV | hsv(324, 69%, 68%) |
| CMYK | cmyk(0%, 69.4%, 27.2%, 32.2%) |
| CIE-LAB | lab(42.67, 55.37, -14.50) |
| CIE-LCH | lch(42.67, 57.24, 345.32°) |
| OKLab | oklab(52.85% 0.168 -0.0383) |
| OKLCH | oklch(52.85% 0.172 347.2) |
| XYZ | xyz(22.2735, 12.9392, 21.0591) |
| Luminance | 0.1294 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Mediumvioletred
#C71585
ΔE00 4.54
Magenta (survey)
#C20078
ΔE00 4.68
Red Violet
#9E0168
ΔE00 7.24
Light Plum
#9D5783
ΔE00 7.63
Ugly Purple
#A442A0
ΔE00 8.00
Purpleish
#98568D
ΔE00 8.23
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD357E #35AD64
analogous
#A035AD #AD357E #AD3542
triadic
#AD357E #7EAD35 #357EAD
tetradic
#AD357E #ADA035 #35AD64 #3542AD
square
#AD357E #ADA035 #35AD64 #3542AD
split-complementary
#AD357E #42AD35 #35ADA0
monochromatic
#4F183A #7E275C #AD357E #CB549C #D983B7
Accessibility & contrast
On white
5.85
#AD357E on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.59
#AD357E on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD357E
5.85:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD357E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD357E | 1.00 | 5.85 | 3.59 | 5.85 |
| #FFFFFF | 5.85 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.59 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.85 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#445880
Deuteranopia (green-blind)
#676C7B
Tritanopia (blue-blind)
#B93155
Achromatopsia (no color)
#656565
Design tokens & code
CSS
--color: #ad357e; /* rgb */ color: rgb(173, 53, 126); /* oklch */ color: oklch(52.9% 0.172 347.2);
Tailwind
colors: {
custom: {
50: '#c976a3',
500: '#ad357e',
950: '#000000',
},
}SCSS
$custom: #ad357e; $custom-light: #c976a3; $custom-dark: #000000;
JSON
{
"hex": "#ad357e",
"rgb": {
"r": 173,
"g": 53,
"b": 126
},
"hsl": {
"h": 323.5,
"s": 53.097,
"l": 44.314
},
"oklch": {
"l": 0.52852,
"c": 0.17226,
"h": 347.2
},
"luminance": 0.12937
}Semantic roles & 50–950 ramp
primary
#AD357E
secondary
#7BC397
accent
#DD844B
background
#FCF7FA
surface
#F9EDF3
border
#D2C8CD
text
#14090F
muted
#827B7F