#AD348B#AD348B

#AD348B is a mid, vivid pink. Relative luminance 0.132; OKLCH L 53.3% C 0.182 H 341.1°. Best body text is #FFFFFF at 5.77:1 contrast (WCAG AA passes).

Color values

HEX	#AD348B
RGB	rgb(173, 52, 139)
HSL	hsl(317, 54%, 44%)
HSV	hsv(317, 70%, 68%)
CMYK	cmyk(0%, 69.9%, 19.7%, 32.2%)
CIE-LAB	lab(43.07, 57.51, -21.84)
CIE-LCH	lch(43.07, 61.51, 339.21°)
OKLab	oklab(53.32% 0.1718 -0.0587)
OKLCH	oklch(53.32% 0.182 341.1)
XYZ	xyz(23.1224, 13.2065, 25.7525)
Luminance	0.1320 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD348B #34AD56

analogous

#9334AD #AD348B #AD344E

triadic

#AD348B #8BAD34 #348BAD

tetradic

#AD348B #AD9334 #34AD56 #344EAD

square

#AD348B #AD9334 #34AD56 #344EAD

split-complementary

#AD348B #4EAD34 #34AD93

monochromatic

#4F183F #7E2665 #AD348B #CB53A9 #D982C1

Accessibility & contrast

On white

5.77

#AD348B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.64

#AD348B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD348B

5.77:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD348B	#FFFFFF	#000000	##FFFFFF
##AD348B	1.00	5.77	3.64	5.77
#FFFFFF	5.77	1.00	21.00	1.00
#000000	3.64	21.00	1.00	21.00
##FFFFFF	5.77	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3D598D

Deuteranopia (green-blind)

#636D88

Tritanopia (blue-blind)

#B7365B

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #ad348b;
/* rgb */ color: rgb(173, 52, 139);
/* oklch */ color: oklch(53.3% 0.182 341.1);

Tailwind

colors: {
  custom: {
    50: '#c976ad',
    500: '#ad348b',
    950: '#000000',
  },
}

SCSS

$custom: #ad348b;
$custom-light: #c976ad;
$custom-dark: #000000;

JSON

{
  "hex": "#ad348b",
  "rgb": {
    "r": 173,
    "g": 52,
    "b": 139
  },
  "hsl": {
    "h": 316.86,
    "s": 53.778,
    "l": 44.118
  },
  "oklch": {
    "l": 0.53321,
    "c": 0.18157,
    "h": 341.1
  },
  "luminance": 0.13204
}

Semantic roles & 50–950 ramp

primary

#AD348B

secondary

#7AC38E

accent

#DD744B

background

#FCF7FA

surface

#F9EDF4

border

#D2C8CE

text

#140910

muted

#827B7F

Preview Lab

Preview with #AD348B

Body copy rendered with the generated semantic roles for this colour.

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