#AD3480#AD3480

#AD3480 is a mid, vivid pink. Relative luminance 0.129; OKLCH L 52.8% C 0.175 H 346.1°. Best body text is #FFFFFF at 5.87:1 contrast (WCAG AA passes).

Color values

HEX#AD3480
RGBrgb(173, 52, 128)
HSLhsl(322, 54%, 44%)
HSVhsv(322, 70%, 68%)
CMYKcmyk(0%, 69.9%, 26%, 32.2%)
CIE-LABlab(42.61, 56.01, -15.82)
CIE-LCHlch(42.61, 58.20, 344.23°)
OKLaboklab(52.84% 0.1696 -0.0419)
OKLCHoklch(52.84% 0.175 346.1)
XYZxyz(22.3588, 12.9011, 21.7305)
Luminance0.1290 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD3480 #34AD61
analogous
#9E34AD #AD3480 #AD3444
triadic
#AD3480 #80AD34 #3480AD
tetradic
#AD3480 #AD9E34 #34AD61 #3444AD
square
#AD3480 #AD9E34 #34AD61 #3444AD
split-complementary
#AD3480 #44AD34 #34AD9E
monochromatic
#4F183A #7E265D #AD3480 #CB539F #D982B9

Accessibility & contrast

On white

5.87
#AD3480 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.58
#AD3480 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3480
5.87:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD3480#FFFFFF#000000##FFFFFF
##AD34801.005.873.585.87
#FFFFFF5.871.0021.001.00
#0000003.5821.001.0021.00
##FFFFFF5.871.0021.001.00

Color blindness preview

Protanopia (red-blind)
#435782
Deuteranopia (green-blind)
#666C7D
Tritanopia (blue-blind)
#B93155
Achromatopsia (no color)
#656565

Design tokens & code

CSS
--color: #ad3480;
/* rgb */ color: rgb(173, 52, 128);
/* oklch */ color: oklch(52.8% 0.175 346.1);
Tailwind
colors: {
  custom: {
    50: '#c975a5',
    500: '#ad3480',
    950: '#000000',
  },
}
SCSS
$custom: #ad3480;
$custom-light: #c975a5;
$custom-dark: #000000;
JSON
{
  "hex": "#ad3480",
  "rgb": {
    "r": 173,
    "g": 52,
    "b": 128
  },
  "hsl": {
    "h": 322.314,
    "s": 53.778,
    "l": 44.118
  },
  "oklch": {
    "l": 0.52836,
    "c": 0.1747,
    "h": 346.1
  },
  "luminance": 0.12899
}

Semantic roles & 50–950 ramp

primary
#AD3480
secondary
#7AC395
accent
#DD814B
background
#FCF7FA
surface
#F9EDF4
border
#D2C8CE
text
#14090F
muted
#827B7F

Preview Lab

Preview with #AD3480

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD3480 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva