#AD3479#AD3479

#AD3479 is a mid, vivid pink. Relative luminance 0.127; OKLCH L 52.5% C 0.171 H 349.5°. Best body text is #FFFFFF at 5.93:1 contrast (WCAG AA passes).

Color values

HEX	#AD3479
RGB	rgb(173, 52, 121)
HSL	hsl(326, 54%, 44%)
HSV	hsv(326, 70%, 68%)
CMYK	cmyk(0%, 69.9%, 30.1%, 32.2%)
CIE-LAB	lab(42.34, 55.12, -11.92)
CIE-LCH	lch(42.34, 56.39, 347.79°)
OKLab	oklab(52.55% 0.1679 -0.0312)
OKLCH	oklch(52.55% 0.171 349.5)
XYZ	xyz(21.9138, 12.7231, 19.3872)
Luminance	0.1272 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3479 #34AD68

analogous

#A534AD #AD3479 #AD343D

triadic

#AD3479 #79AD34 #3479AD

tetradic

#AD3479 #ADA534 #34AD68 #343DAD

square

#AD3479 #ADA534 #34AD68 #343DAD

split-complementary

#AD3479 #3DAD34 #34ADA5

monochromatic

#4F1837 #7E2658 #AD3479 #CB5398 #D982B4

Accessibility & contrast

On white

5.93

#AD3479 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.54

#AD3479 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3479

5.93:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3479	#FFFFFF	#000000	##FFFFFF
##AD3479	1.00	5.93	3.54	5.93
#FFFFFF	5.93	1.00	21.00	1.00
#000000	3.54	21.00	1.00	21.00
##FFFFFF	5.93	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#46567B

Deuteranopia (green-blind)

#686C76

Tritanopia (blue-blind)

#B92E52

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #ad3479;
/* rgb */ color: rgb(173, 52, 121);
/* oklch */ color: oklch(52.5% 0.171 349.5);

Tailwind

colors: {
  custom: {
    50: '#c9759f',
    500: '#ad3479',
    950: '#000000',
  },
}

SCSS

$custom: #ad3479;
$custom-light: #c9759f;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3479",
  "rgb": {
    "r": 173,
    "g": 52,
    "b": 121
  },
  "hsl": {
    "h": 325.785,
    "s": 53.778,
    "l": 44.118
  },
  "oklch": {
    "l": 0.52549,
    "c": 0.17076,
    "h": 349.5
  },
  "luminance": 0.12721
}

Semantic roles & 50–950 ramp

primary

#AD3479

secondary

#7AC399

accent

#DD8A4B

background

#FCF7F9

surface

#F9EDF2

border

#D2C8CC

text

#14090E

muted

#827B7E

Preview Lab

Preview with #AD3479

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →