#AD341F#AD341F
#AD341F is a mid, vivid red. Relative luminance 0.114; OKLCH L 50.4% C 0.161 H 32.3°. Best body text is #FFFFFF at 6.39:1 contrast (WCAG AA passes).
Color values
| HEX | #AD341F |
|---|---|
| RGB | rgb(173, 52, 31) |
| HSL | hsl(9, 70%, 40%) |
| HSV | hsv(9, 82%, 68%) |
| CMYK | cmyk(0%, 69.9%, 82.1%, 32.2%) |
| CIE-LAB | lab(40.32, 48.13, 40.10) |
| CIE-LCH | lch(40.32, 62.65, 39.80°) |
| OKLab | oklab(50.39% 0.136 0.0859) |
| OKLCH | oklch(50.39% 0.161 32.3) |
| XYZ | xyz(18.7111, 11.4420, 2.5194) |
| Luminance | 0.1144 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Brick
#A03623
ΔE00 2.68
Brownish Red
#9E3623
ΔE00 3.07
Rusty Red
#AF2F0D
ΔE00 3.11
Rust Red
#AA2704
ΔE00 4.04
Firebrick
#B22222
ΔE00 4.18
Burnt Red
#9F2305
ΔE00 5.08
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD341F #1F98AD
analogous
#AD1F51 #AD341F #AD7B1F
triadic
#AD341F #1FAD34 #341FAD
tetradic
#AD341F #51AD1F #1F98AD #7B1FAD
square
#AD341F #51AD1F #1F98AD #7B1FAD
split-complementary
#AD341F #1FAD7B #1F51AD
monochromatic
#45150C #792416 #AD341F #DA492F #E37663
Accessibility & contrast
On white
6.39
#AD341F on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.29
#AD341F on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD341F
6.39:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD341F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD341F | 1.00 | 6.39 | 3.29 | 6.39 |
| #FFFFFF | 6.39 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.29 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.39 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#584E1B
Deuteranopia (green-blind)
#766919
Tritanopia (blue-blind)
#BF0430
Achromatopsia (no color)
#5F5F5F
Design tokens & code
CSS
--color: #ad341f; /* rgb */ color: rgb(173, 52, 31); /* oklch */ color: oklch(50.4% 0.161 32.3);
Tailwind
colors: {
custom: {
50: '#ce735d',
500: '#ad341f',
950: '#000000',
},
}SCSS
$custom: #ad341f; $custom-light: #ce735d; $custom-dark: #000000;
JSON
{
"hex": "#ad341f",
"rgb": {
"r": 173,
"g": 52,
"b": 31
},
"hsl": {
"h": 8.873,
"s": 69.608,
"l": 40
},
"oklch": {
"l": 0.50386,
"c": 0.16082,
"h": 32.3
},
"luminance": 0.11439
}Semantic roles & 50–950 ramp
primary
#AD341F
secondary
#60B9C8
accent
#D2EC3B
background
#FDF7F5
surface
#FBEDE9
border
#D4C8C5
text
#150804
muted
#837B79