#AD3367#AD3367

#AD3367 is a mid, vivid pink. Relative luminance 0.122; OKLCH L 51.8% C 0.164 H 358.5°. Best body text is #FFFFFF at 6.09:1 contrast (WCAG AA passes).

Color values

HEX	#AD3367
RGB	rgb(173, 51, 103)
HSL	hsl(334, 54%, 44%)
HSV	hsv(334, 71%, 68%)
CMYK	cmyk(0%, 70.5%, 40.5%, 32.2%)
CIE-LAB	lab(41.59, 53.42, -1.88)
CIE-LCH	lch(41.59, 53.45, 357.98°)
OKLab	oklab(51.79% 0.1638 -0.0043)
OKLCH	oklch(51.79% 0.164 358.5)
XYZ	xyz(20.8670, 12.2337, 14.0918)
Luminance	0.1223 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3367 #33AD79

analogous

#AD33A4 #AD3367 #AD3C33

triadic

#AD3367 #67AD33 #3367AD

tetradic

#AD3367 #A4AD33 #33AD79 #3C33AD

square

#AD3367 #A4AD33 #33AD79 #3C33AD

split-complementary

#AD3367 #33AD3C #33A4AD

monochromatic

#4E172F #7E254B #AD3367 #CC5186 #DA81A7

Accessibility & contrast

On white

6.09

#AD3367 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.45

#AD3367 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3367

6.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3367	#FFFFFF	#000000	##FFFFFF
##AD3367	1.00	6.09	3.45	6.09
#FFFFFF	6.09	1.00	21.00	1.00
#000000	3.45	21.00	1.00	21.00
##FFFFFF	6.09	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B5368

Deuteranopia (green-blind)

#6C6B64

Tritanopia (blue-blind)

#BB2449

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #ad3367;
/* rgb */ color: rgb(173, 51, 103);
/* oklch */ color: oklch(51.8% 0.164 358.5);

Tailwind

colors: {
  custom: {
    50: '#ca7492',
    500: '#ad3367',
    950: '#000000',
  },
}

SCSS

$custom: #ad3367;
$custom-light: #ca7492;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3367",
  "rgb": {
    "r": 173,
    "g": 51,
    "b": 103
  },
  "hsl": {
    "h": 334.426,
    "s": 54.464,
    "l": 43.922
  },
  "oklch": {
    "l": 0.51788,
    "c": 0.16381,
    "h": 358.5
  },
  "luminance": 0.12231
}

Semantic roles & 50–950 ramp

primary

#AD3367

secondary

#79C3A3

accent

#DE9F4A

background

#FDF7F8

surface

#FAEDF0

border

#D3C8CB

text

#14090D

muted

#837B7D

Preview Lab

Preview with #AD3367

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →