#AD3326#AD3326

#AD3326 is a mid, vivid red. Relative luminance 0.114; OKLCH L 50.3% C 0.161 H 29.8°. Best body text is #FFFFFF at 6.41:1 contrast (WCAG AA passes).

Color values

HEX	#AD3326
RGB	rgb(173, 51, 38)
HSL	hsl(6, 64%, 41%)
HSV	hsv(6, 78%, 68%)
CMYK	cmyk(0%, 70.5%, 78%, 32.2%)
CIE-LAB	lab(40.24, 48.76, 36.26)
CIE-LCH	lch(40.24, 60.77, 36.63°)
OKLab	oklab(50.35% 0.1393 0.0797)
OKLCH	oklch(50.35% 0.161 29.8)
XYZ	xyz(18.7694, 11.3947, 3.0444)
Luminance	0.1139 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3326 #26A0AD

analogous

#AD265D #AD3326 #AD7726

triadic

#AD3326 #26AD33 #3326AD

tetradic

#AD3326 #5DAD26 #26A0AD #7726AD

square

#AD3326 #5DAD26 #26A0AD #7726AD

split-complementary

#AD3326 #26AD77 #265DAD

monochromatic

#491510 #7B241B #AD3326 #D44B3C #DF796E

Accessibility & contrast

On white

6.41

#AD3326 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.28

#AD3326 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3326

6.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3326	#FFFFFF	#000000	##FFFFFF
##AD3326	1.00	6.41	3.28	6.41
#FFFFFF	6.41	1.00	21.00	1.00
#000000	3.28	21.00	1.00	21.00
##FFFFFF	6.41	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#574E23

Deuteranopia (green-blind)

#756921

Tritanopia (blue-blind)

#BF0331

Achromatopsia (no color)

#5F5F5F

Design tokens & code

CSS

--color: #ad3326;
/* rgb */ color: rgb(173, 51, 38);
/* oklch */ color: oklch(50.3% 0.161 29.8);

Tailwind

colors: {
  custom: {
    50: '#ce7361',
    500: '#ad3326',
    950: '#000000',
  },
}

SCSS

$custom: #ad3326;
$custom-light: #ce7361;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3326",
  "rgb": {
    "r": 173,
    "g": 51,
    "b": 38
  },
  "hsl": {
    "h": 5.778,
    "s": 63.981,
    "l": 41.373
  },
  "oklch": {
    "l": 0.50349,
    "c": 0.1605,
    "h": 29.8
  },
  "luminance": 0.11392
}

Semantic roles & 50–950 ramp

primary

#AD3326

secondary

#69BDC6

accent

#D7E741

background

#FDF7F5

surface

#FBEDEA

border

#D4C8C6

text

#150805

muted

#837B79

Preview Lab

Preview with #AD3326

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →