#AD3323#AD3323

#AD3323 is a mid, vivid red. Relative luminance 0.114; OKLCH L 50.3% C 0.161 H 30.8°. Best body text is #FFFFFF at 6.41:1 contrast (WCAG AA passes).

Color values

HEX	#AD3323
RGB	rgb(173, 51, 35)
HSL	hsl(7, 66%, 41%)
HSV	hsv(7, 80%, 68%)
CMYK	cmyk(0%, 70.5%, 79.8%, 32.2%)
CIE-LAB	lab(40.21, 48.66, 37.88)
CIE-LCH	lch(40.21, 61.66, 37.90°)
OKLab	oklab(50.32% 0.1384 0.0824)
OKLCH	oklch(50.32% 0.161 30.8)
XYZ	xyz(18.7230, 11.3761, 2.7997)
Luminance	0.1137 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3323 #239DAD

analogous

#AD2358 #AD3323 #AD7823

triadic

#AD3323 #23AD33 #3323AD

tetradic

#AD3323 #58AD23 #239DAD #7823AD

square

#AD3323 #58AD23 #239DAD #7823AD

split-complementary

#AD3323 #23AD78 #2358AD

monochromatic

#47150E #7A2419 #AD3323 #D64937 #E1776A

Accessibility & contrast

On white

6.41

#AD3323 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.27

#AD3323 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3323

6.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3323	#FFFFFF	#000000	##FFFFFF
##AD3323	1.00	6.41	3.27	6.41
#FFFFFF	6.41	1.00	21.00	1.00
#000000	3.27	21.00	1.00	21.00
##FFFFFF	6.41	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#574E20

Deuteranopia (green-blind)

#75691E

Tritanopia (blue-blind)

#BF0230

Achromatopsia (no color)

#5F5F5F

Design tokens & code

CSS

--color: #ad3323;
/* rgb */ color: rgb(173, 51, 35);
/* oklch */ color: oklch(50.3% 0.161 30.8);

Tailwind

colors: {
  custom: {
    50: '#ce725f',
    500: '#ad3323',
    950: '#000000',
  },
}

SCSS

$custom: #ad3323;
$custom-light: #ce725f;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3323",
  "rgb": {
    "r": 173,
    "g": 51,
    "b": 35
  },
  "hsl": {
    "h": 6.957,
    "s": 66.346,
    "l": 40.784
  },
  "oklch": {
    "l": 0.50317,
    "c": 0.16101,
    "h": 30.8
  },
  "luminance": 0.11373
}

Semantic roles & 50–950 ramp

primary

#AD3323

secondary

#65BBC7

accent

#D5E93F

background

#FDF7F5

surface

#FBEDE9

border

#D4C8C5

text

#150805

muted

#837B79

Preview Lab

Preview with #AD3323

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →