#AD3260#AD3260

#AD3260 is a mid, vivid pink. Relative luminance 0.120; OKLCH L 51.5% C 0.163 H 2.0°. Best body text is #FFFFFF at 6.17:1 contrast (WCAG AA passes).

Color values

HEX	#AD3260
RGB	rgb(173, 50, 96)
HSL	hsl(338, 55%, 44%)
HSV	hsv(338, 71%, 68%)
CMYK	cmyk(0%, 71.1%, 44.5%, 32.2%)
CIE-LAB	lab(41.24, 53.08, 1.99)
CIE-LCH	lch(41.24, 53.12, 2.15°)
OKLab	oklab(51.46% 0.1626 0.0057)
OKLCH	oklch(51.46% 0.163 2)
XYZ	xyz(20.4871, 12.0126, 12.3039)
Luminance	0.1201 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3260 #32AD7F

analogous

#AD329D #AD3260 #AD4132

triadic

#AD3260 #60AD32 #3260AD

tetradic

#AD3260 #9DAD32 #32AD7F #4132AD

square

#AD3260 #9DAD32 #32AD7F #4132AD

split-complementary

#AD3260 #32AD41 #329DAD

monochromatic

#4E172B #7E2446 #AD3260 #CC507E #DA7FA1

Accessibility & contrast

On white

6.17

#AD3260 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.40

#AD3260 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3260

6.17:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3260	#FFFFFF	#000000	##FFFFFF
##AD3260	1.00	6.17	3.40	6.17
#FFFFFF	6.17	1.00	21.00	1.00
#000000	3.40	21.00	1.00	21.00
##FFFFFF	6.17	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4D5261

Deuteranopia (green-blind)

#6D6A5D

Tritanopia (blue-blind)

#BC2045

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #ad3260;
/* rgb */ color: rgb(173, 50, 96);
/* oklch */ color: oklch(51.5% 0.163 2.0);

Tailwind

colors: {
  custom: {
    50: '#ca738d',
    500: '#ad3260',
    950: '#000000',
  },
}

SCSS

$custom: #ad3260;
$custom-light: #ca738d;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3260",
  "rgb": {
    "r": 173,
    "g": 50,
    "b": 96
  },
  "hsl": {
    "h": 337.561,
    "s": 55.157,
    "l": 43.725
  },
  "oklch": {
    "l": 0.51461,
    "c": 0.16265,
    "h": 2
  },
  "luminance": 0.1201
}

Semantic roles & 50–950 ramp

primary

#AD3260

secondary

#78C3A7

accent

#DEA749

background

#FDF7F8

surface

#FAEDF0

border

#D3C8CB

text

#14090C

muted

#837B7D

Preview Lab

Preview with #AD3260

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →