#AD31D0#AD31D0

#AD31D0 is a mid, highly saturated purple. Relative luminance 0.156; OKLCH L 57.0% C 0.238 H 317.5°. Best body text is #FFFFFF at 5.09:1 contrast (WCAG AA passes).

Color values

HEX	#AD31D0
RGB	rgb(173, 49, 208)
HSL	hsl(287, 63%, 50%)
HSV	hsv(287, 76%, 82%)
CMYK	cmyk(16.8%, 76.4%, 0%, 18.4%)
CIE-LAB	lab(46.49, 69.98, -57.23)
CIE-LCH	lch(46.49, 90.40, 320.72°)
OKLab	oklab(56.99% 0.1756 -0.1611)
OKLCH	oklch(56.99% 0.238 317.5)
XYZ	xyz(29.7154, 15.6363, 61.1151)
Luminance	0.1563 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD31D0 #54D031

analogous

#5D31D0 #AD31D0 #D031A4

triadic

#AD31D0 #D0AD31 #31D0AD

tetradic

#AD31D0 #D05D31 #54D031 #31A4D0

square

#AD31D0 #D05D31 #54D031 #31A4D0

split-complementary

#AD31D0 #A4D031 #31D05D

monochromatic

#5B196E #84249F #AD31D0 #C163DB #D595E7

Accessibility & contrast

On white

5.09

#AD31D0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.13

#AD31D0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD31D0

5.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD31D0	#FFFFFF	#000000	##FFFFFF
##AD31D0	1.00	5.09	4.13	5.09
#FFFFFF	5.09	1.00	21.00	1.00
#000000	4.13	21.00	1.00	21.00
##FFFFFF	5.09	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0067D4

Deuteranopia (green-blind)

#3572CD

Tritanopia (blue-blind)

#AB5480

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #ad31d0;
/* rgb */ color: rgb(173, 49, 208);
/* oklch */ color: oklch(57.0% 0.238 317.5);

Tailwind

colors: {
  custom: {
    50: '#ca77df',
    500: '#ad31d0',
    950: '#000000',
  },
}

SCSS

$custom: #ad31d0;
$custom-light: #ca77df;
$custom-dark: #000000;

JSON

{
  "hex": "#ad31d0",
  "rgb": {
    "r": 173,
    "g": 49,
    "b": 208
  },
  "hsl": {
    "h": 286.792,
    "s": 62.846,
    "l": 50.392
  },
  "oklch": {
    "l": 0.56993,
    "c": 0.2383,
    "h": 317.5
  },
  "luminance": 0.15635
}

Semantic roles & 50–950 ramp

primary

#AD31D0

secondary

#9BD28B

accent

#E64266

background

#FCF7FD

surface

#F9EEFB

border

#D2C9D4

text

#140A15

muted

#827C83

Preview Lab

Preview with #AD31D0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →