#AD3189#AD3189

#AD3189 is a mid, vivid pink. Relative luminance 0.129; OKLCH L 52.9% C 0.184 H 341.8°. Best body text is #FFFFFF at 5.87:1 contrast (WCAG AA passes).

Color values

HEX	#AD3189
RGB	rgb(173, 49, 137)
HSL	hsl(317, 56%, 44%)
HSV	hsv(317, 72%, 68%)
CMYK	cmyk(0%, 71.7%, 20.8%, 32.2%)
CIE-LAB	lab(42.60, 58.32, -21.35)
CIE-LCH	lch(42.60, 62.11, 339.89°)
OKLab	oklab(52.95% 0.1748 -0.0573)
OKLCH	oklch(52.95% 0.184 341.8)
XYZ	xyz(22.8480, 12.8893, 24.9467)
Luminance	0.1289 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3189 #31AD55

analogous

#9331AD #AD3189 #AD314B

triadic

#AD3189 #89AD31 #3189AD

tetradic

#AD3189 #AD9331 #31AD55 #314BAD

square

#AD3189 #AD9331 #31AD55 #314BAD

split-complementary

#AD3189 #4BAD31 #31AD93

monochromatic

#4E163D #7D2363 #AD3189 #CD4EA8 #DA7EC0

Accessibility & contrast

On white

5.87

#AD3189 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.58

#AD3189 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3189

5.87:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3189	#FFFFFF	#000000	##FFFFFF
##AD3189	1.00	5.87	3.58	5.87
#FFFFFF	5.87	1.00	21.00	1.00
#000000	3.58	21.00	1.00	21.00
##FFFFFF	5.87	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3C588B

Deuteranopia (green-blind)

#626C86

Tritanopia (blue-blind)

#B83359

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #ad3189;
/* rgb */ color: rgb(173, 49, 137);
/* oklch */ color: oklch(52.9% 0.184 341.8);

Tailwind

colors: {
  custom: {
    50: '#c974ab',
    500: '#ad3189',
    950: '#000000',
  },
}

SCSS

$custom: #ad3189;
$custom-light: #c974ab;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3189",
  "rgb": {
    "r": 173,
    "g": 49,
    "b": 137
  },
  "hsl": {
    "h": 317.419,
    "s": 55.856,
    "l": 43.529
  },
  "oklch": {
    "l": 0.52946,
    "c": 0.18396,
    "h": 341.8
  },
  "luminance": 0.12887
}

Semantic roles & 50–950 ramp

primary

#AD3189

secondary

#77C38D

accent

#DF7449

background

#FCF7FA

surface

#F9EDF4

border

#D2C8CE

text

#140910

muted

#827B7F

Preview Lab

Preview with #AD3189

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →