#AD314B#AD314B

#AD314B is a mid, vivid red. Relative luminance 0.116; OKLCH L 50.8% C 0.160 H 12.9°. Best body text is #FFFFFF at 6.33:1 contrast (WCAG AA passes).

Color values

HEX	#AD314B
RGB	rgb(173, 49, 75)
HSL	hsl(347, 56%, 44%)
HSV	hsv(347, 72%, 68%)
CMYK	cmyk(0%, 71.7%, 56.6%, 32.2%)
CIE-LAB	lab(40.56, 51.63, 14.24)
CIE-LCH	lch(40.56, 53.55, 15.42°)
OKLab	oklab(50.78% 0.1558 0.0356)
OKLCH	oklch(50.78% 0.16 12.9)
XYZ	xyz(19.6037, 11.5916, 7.8604)
Luminance	0.1159 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD314B #31AD93

analogous

#AD3189 #AD314B #AD5531

triadic

#AD314B #4BAD31 #314BAD

tetradic

#AD314B #89AD31 #31AD93 #5531AD

square

#AD314B #89AD31 #31AD93 #5531AD

split-complementary

#AD314B #31AD55 #3189AD

monochromatic

#4E1622 #7D2336 #AD314B #CD4E69 #DA7E91

Accessibility & contrast

On white

6.33

#AD314B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.32

#AD314B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD314B

6.33:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD314B	#FFFFFF	#000000	##FFFFFF
##AD314B	1.00	6.33	3.32	6.33
#FFFFFF	6.33	1.00	21.00	1.00
#000000	3.32	21.00	1.00	21.00
##FFFFFF	6.33	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#514F4B

Deuteranopia (green-blind)

#716948

Tritanopia (blue-blind)

#BD123C

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #ad314b;
/* rgb */ color: rgb(173, 49, 75);
/* oklch */ color: oklch(50.8% 0.160 12.9);

Tailwind

colors: {
  custom: {
    50: '#cc727d',
    500: '#ad314b',
    950: '#000000',
  },
}

SCSS

$custom: #ad314b;
$custom-light: #cc727d;
$custom-dark: #000000;

JSON

{
  "hex": "#ad314b",
  "rgb": {
    "r": 173,
    "g": 49,
    "b": 75
  },
  "hsl": {
    "h": 347.419,
    "s": 55.856,
    "l": 43.529
  },
  "oklch": {
    "l": 0.50783,
    "c": 0.15979,
    "h": 12.9
  },
  "luminance": 0.11589
}

Semantic roles & 50–950 ramp

primary

#AD314B

secondary

#77C3B3

accent

#DFC049

background

#FDF7F7

surface

#FAEDEE

border

#D3C8C9

text

#150909

muted

#837B7B

Preview Lab

Preview with #AD314B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →