#AD3188#AD3188

#AD3188 is a mid, vivid pink. Relative luminance 0.129; OKLCH L 52.9% C 0.183 H 342.3°. Best body text is #FFFFFF at 5.88:1 contrast (WCAG AA passes).

Color values

HEX#AD3188
RGBrgb(173, 49, 136)
HSLhsl(318, 56%, 44%)
HSVhsv(318, 72%, 68%)
CMYKcmyk(0%, 71.7%, 21.4%, 32.2%)
CIE-LABlab(42.55, 58.18, -20.81)
CIE-LCHlch(42.55, 61.79, 340.32°)
OKLaboklab(52.9% 0.1746 -0.0558)
OKLCHoklch(52.9% 0.183 342.3)
XYZxyz(22.7766, 12.8607, 24.5706)
Luminance0.1286 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD3188 #31AD56
analogous
#9431AD #AD3188 #AD314A
triadic
#AD3188 #88AD31 #3188AD
tetradic
#AD3188 #AD9431 #31AD56 #314AAD
square
#AD3188 #AD9431 #31AD56 #314AAD
split-complementary
#AD3188 #4AAD31 #31AD94
monochromatic
#4E163D #7D2363 #AD3188 #CD4EA7 #DA7EBF

Accessibility & contrast

On white

5.88
#AD3188 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.57
#AD3188 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3188
5.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD3188#FFFFFF#000000##FFFFFF
##AD31881.005.883.575.88
#FFFFFF5.881.0021.001.00
#0000003.5721.001.0021.00
##FFFFFF5.881.0021.001.00

Color blindness preview

Protanopia (red-blind)
#3C578A
Deuteranopia (green-blind)
#636C85
Tritanopia (blue-blind)
#B83258
Achromatopsia (no color)
#646464

Design tokens & code

CSS
--color: #ad3188;
/* rgb */ color: rgb(173, 49, 136);
/* oklch */ color: oklch(52.9% 0.183 342.3);
Tailwind
colors: {
  custom: {
    50: '#c974ab',
    500: '#ad3188',
    950: '#000000',
  },
}
SCSS
$custom: #ad3188;
$custom-light: #c974ab;
$custom-dark: #000000;
JSON
{
  "hex": "#ad3188",
  "rgb": {
    "r": 173,
    "g": 49,
    "b": 136
  },
  "hsl": {
    "h": 317.903,
    "s": 55.856,
    "l": 43.529
  },
  "oklch": {
    "l": 0.529,
    "c": 0.18332,
    "h": 342.3
  },
  "luminance": 0.12858
}

Semantic roles & 50–950 ramp

primary
#AD3188
secondary
#77C38D
accent
#DF7649
background
#FCF7FA
surface
#F9EDF4
border
#D2C8CE
text
#140910
muted
#827B7F

Preview Lab

Preview with #AD3188

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD3188 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva