#AD3182#AD3182

#AD3182 is a mid, vivid pink. Relative luminance 0.127; OKLCH L 52.6% C 0.180 H 345.0°. Best body text is #FFFFFF at 5.93:1 contrast (WCAG AA passes).

Color values

HEX	#AD3182
RGB	rgb(173, 49, 130)
HSL	hsl(321, 56%, 44%)
HSV	hsv(321, 72%, 68%)
CMYK	cmyk(0%, 71.7%, 24.9%, 32.2%)
CIE-LAB	lab(42.30, 57.38, -17.53)
CIE-LCH	lch(42.30, 59.99, 343.01°)
OKLab	oklab(52.63% 0.1735 -0.0466)
OKLCH	oklch(52.63% 0.18 345)
XYZ	xyz(22.3620, 12.6949, 22.3875)
Luminance	0.1269 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3182 #31AD5C

analogous

#9A31AD #AD3182 #AD3144

triadic

#AD3182 #82AD31 #3182AD

tetradic

#AD3182 #AD9A31 #31AD5C #3144AD

square

#AD3182 #AD9A31 #31AD5C #3144AD

split-complementary

#AD3182 #44AD31 #31AD9A

monochromatic

#4E163A #7D235E #AD3182 #CD4EA1 #DA7EBA

Accessibility & contrast

On white

5.93

#AD3182 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.54

#AD3182 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3182

5.93:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3182	#FFFFFF	#000000	##FFFFFF
##AD3182	1.00	5.93	3.54	5.93
#FFFFFF	5.93	1.00	21.00	1.00
#000000	3.54	21.00	1.00	21.00
##FFFFFF	5.93	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3F5684

Deuteranopia (green-blind)

#656B7F

Tritanopia (blue-blind)

#B92F55

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #ad3182;
/* rgb */ color: rgb(173, 49, 130);
/* oklch */ color: oklch(52.6% 0.180 345.0);

Tailwind

colors: {
  custom: {
    50: '#c974a6',
    500: '#ad3182',
    950: '#000000',
  },
}

SCSS

$custom: #ad3182;
$custom-light: #c974a6;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3182",
  "rgb": {
    "r": 173,
    "g": 49,
    "b": 130
  },
  "hsl": {
    "h": 320.806,
    "s": 55.856,
    "l": 43.529
  },
  "oklch": {
    "l": 0.52633,
    "c": 0.1796,
    "h": 345
  },
  "luminance": 0.12693
}

Semantic roles & 50–950 ramp

primary

#AD3182

secondary

#77C391

accent

#DF7D49

background

#FCF7FA

surface

#F9EDF4

border

#D2C8CE

text

#14090F

muted

#827B7F

Preview Lab

Preview with #AD3182

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →