#AD313F#AD313F

#AD313F is a mid, vivid red. Relative luminance 0.114; OKLCH L 50.5% C 0.160 H 18.8°. Best body text is #FFFFFF at 6.39:1 contrast (WCAG AA passes).

Color values

HEX#AD313F
RGBrgb(173, 49, 63)
HSLhsl(353, 56%, 44%)
HSVhsv(353, 72%, 68%)
CMYKcmyk(0%, 71.7%, 63.6%, 32.2%)
CIE-LABlab(40.32, 50.79, 21.42)
CIE-LCHlch(40.32, 55.13, 22.87°)
OKLaboklab(50.52% 0.151 0.0515)
OKLCHoklch(50.52% 0.16 18.8)
XYZxyz(19.2311, 11.4425, 5.8976)
Luminance0.1144 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD313F #31AD9F
analogous
#AD317D #AD313F #AD6131
triadic
#AD313F #3FAD31 #313FAD
tetradic
#AD313F #7DAD31 #31AD9F #6131AD
square
#AD313F #7DAD31 #31AD9F #6131AD
split-complementary
#AD313F #31AD61 #317DAD
monochromatic
#4E161C #7D232E #AD313F #CD4E5D #DA7E88

Accessibility & contrast

On white

6.39
#AD313F on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.29
#AD313F on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD313F
6.39:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD313F#FFFFFF#000000##FFFFFF
##AD313F1.006.393.296.39
#FFFFFF6.391.0021.001.00
#0000003.2921.001.0021.00
##FFFFFF6.391.0021.001.00

Color blindness preview

Protanopia (red-blind)
#534E3F
Deuteranopia (green-blind)
#72693C
Tritanopia (blue-blind)
#BE0A37
Achromatopsia (no color)
#5F5F5F

Design tokens & code

CSS
--color: #ad313f;
/* rgb */ color: rgb(173, 49, 63);
/* oklch */ color: oklch(50.5% 0.160 18.8);
Tailwind
colors: {
  custom: {
    50: '#cc7273',
    500: '#ad313f',
    950: '#000000',
  },
}
SCSS
$custom: #ad313f;
$custom-light: #cc7273;
$custom-dark: #000000;
JSON
{
  "hex": "#ad313f",
  "rgb": {
    "r": 173,
    "g": 49,
    "b": 63
  },
  "hsl": {
    "h": 353.226,
    "s": 55.856,
    "l": 43.529
  },
  "oklch": {
    "l": 0.50523,
    "c": 0.15952,
    "h": 18.8
  },
  "luminance": 0.1144
}

Semantic roles & 50–950 ramp

primary
#AD313F
secondary
#77C3BB
accent
#DFCE49
background
#FDF7F7
surface
#FAEDED
border
#D3C8C8
text
#150808
muted
#837B7B

Preview Lab

Preview with #AD313F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD313F Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva