#77272D#77272D

#77272D is a dark, moderate red. Relative luminance 0.056; OKLCH L 39.5% C 0.112 H 19.5°. Best body text is #FFFFFF at 9.94:1 contrast (WCAG AA passes).

Color values

HEX	#77272D
RGB	rgb(119, 39, 45)
HSL	hsl(356, 51%, 31%)
HSV	hsv(356, 67%, 47%)
CMYK	cmyk(0%, 67.2%, 62.2%, 53.3%)
CIE-LAB	lab(28.28, 35.38, 15.33)
CIE-LCH	lch(28.28, 38.56, 23.43°)
OKLab	oklab(39.55% 0.1053 0.0374)
OKLCH	oklch(39.55% 0.112 19.5)
XYZ	xyz(8.8077, 5.5636, 3.0922)
Luminance	0.0556 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77272D #277771

analogous

#772755 #77272D #774927

triadic

#77272D #2D7727 #272D77

tetradic

#77272D #557727 #277771 #492777

square

#77272D #557727 #277771 #492777

split-complementary

#77272D #277749 #275577

monochromatic

#1B090A #49181C #77272D #A5363E #C6525B

Accessibility & contrast

On white

9.94

#77272D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.11

#77272D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77272D

9.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77272D	#FFFFFF	#000000	##FFFFFF
##77272D	1.00	9.94	2.11	9.94
#FFFFFF	9.94	1.00	21.00	1.00
#000000	2.11	21.00	1.00	21.00
##FFFFFF	9.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3B382D

Deuteranopia (green-blind)

#50492B

Tritanopia (blue-blind)

#83172A

Achromatopsia (no color)

#434343

Design tokens & code

CSS

--color: #77272d;
/* rgb */ color: rgb(119, 39, 45);
/* oklch */ color: oklch(39.5% 0.112 19.5);

Tailwind

colors: {
  custom: {
    50: '#a36665',
    500: '#77272d',
    950: '#000000',
  },
}

SCSS

$custom: #77272d;
$custom-light: #a36665;
$custom-dark: #000000;

JSON

{
  "hex": "#77272d",
  "rgb": {
    "r": 119,
    "g": 39,
    "b": 45
  },
  "hsl": {
    "h": 355.5,
    "s": 50.633,
    "l": 30.98
  },
  "oklch": {
    "l": 0.39545,
    "c": 0.11176,
    "h": 19.5
  },
  "luminance": 0.05562
}

Semantic roles & 50–950 ramp

primary

#77272D

secondary

#51A9A3

accent

#DAD04E

background

#FAF6F6

surface

#F4EBEB

border

#CEC6C6

text

#100605

muted

#7F7A7A

Preview Lab

Preview with #77272D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →