#AD308C#AD308C

#AD308C is a mid, vivid pink. Relative luminance 0.129; OKLCH L 53.0% C 0.187 H 340.5°. Best body text is #FFFFFF at 5.87:1 contrast (WCAG AA passes).

Color values

HEX	#AD308C
RGB	rgb(173, 48, 140)
HSL	hsl(316, 57%, 43%)
HSV	hsv(316, 72%, 68%)
CMYK	cmyk(0%, 72.3%, 19.1%, 32.2%)
CIE-LAB	lab(42.60, 59.09, -23.17)
CIE-LCH	lch(42.60, 63.47, 338.59°)
OKLab	oklab(52.99% 0.1764 -0.0624)
OKLCH	oklch(52.99% 0.187 340.5)
XYZ	xyz(23.0248, 12.8938, 26.0820)
Luminance	0.1289 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD308C #30AD51

analogous

#8F30AD #AD308C #AD304D

triadic

#AD308C #8CAD30 #308CAD

tetradic

#AD308C #AD8F30 #30AD51 #304DAD

square

#AD308C #AD8F30 #30AD51 #304DAD

split-complementary

#AD308C #4DAD30 #30AD8F

monochromatic

#4D153E #7D2365 #AD308C #CE4DAC #DB7DC2

Accessibility & contrast

On white

5.87

#AD308C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.58

#AD308C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD308C

5.87:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD308C	#FFFFFF	#000000	##FFFFFF
##AD308C	1.00	5.87	3.58	5.87
#FFFFFF	5.87	1.00	21.00	1.00
#000000	3.58	21.00	1.00	21.00
##FFFFFF	5.87	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#39588F

Deuteranopia (green-blind)

#616C89

Tritanopia (blue-blind)

#B7335A

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #ad308c;
/* rgb */ color: rgb(173, 48, 140);
/* oklch */ color: oklch(53.0% 0.187 340.5);

Tailwind

colors: {
  custom: {
    50: '#c974ae',
    500: '#ad308c',
    950: '#000000',
  },
}

SCSS

$custom: #ad308c;
$custom-light: #c974ae;
$custom-dark: #000000;

JSON

{
  "hex": "#ad308c",
  "rgb": {
    "r": 173,
    "g": 48,
    "b": 140
  },
  "hsl": {
    "h": 315.84,
    "s": 56.561,
    "l": 43.333
  },
  "oklch": {
    "l": 0.52994,
    "c": 0.1871,
    "h": 340.5
  },
  "luminance": 0.12892
}

Semantic roles & 50–950 ramp

primary

#AD308C

secondary

#75C38A

accent

#E07048

background

#FCF7FA

surface

#F9EDF4

border

#D2C8CE

text

#140910

muted

#827B7F

Preview Lab

Preview with #AD308C

Body copy rendered with the generated semantic roles for this colour.

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