#AD306F#AD306F
#AD306F is a mid, vivid pink. Relative luminance 0.121; OKLCH L 51.8% C 0.171 H 354.0°. Best body text is #FFFFFF at 6.12:1 contrast (WCAG AA passes).
Color values
| HEX | #AD306F |
|---|---|
| RGB | rgb(173, 48, 111) |
| HSL | hsl(330, 57%, 43%) |
| HSV | hsv(330, 72%, 68%) |
| CMYK | cmyk(0%, 72.3%, 35.8%, 32.2%) |
| CIE-LAB | lab(41.45, 55.41, -7.07) |
| CIE-LCH | lch(41.45, 55.86, 352.73°) |
| OKLab | oklab(51.78% 0.1698 -0.018) |
| OKLCH | oklch(51.78% 0.171 354) |
| XYZ | xyz(21.1611, 12.1483, 16.2663) |
| Luminance | 0.1215 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Magenta (survey)
#C20078
ΔE00 4.25
Mediumvioletred
#C71585
ΔE00 5.73
Deep Magenta
#A0025C
ΔE00 6.11
Violet Red
#A50055
ΔE00 6.49
Dark Fuchsia
#9D0759
ΔE00 6.50
Red Violet
#9E0168
ΔE00 6.58
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD306F #30AD6E
analogous
#AC30AD #AD306F #AD3030
triadic
#AD306F #6FAD30 #306FAD
tetradic
#AD306F #ADAC30 #30AD6E #3030AD
square
#AD306F #ADAC30 #30AD6E #3030AD
split-complementary
#AD306F #30AD30 #30ADAC
monochromatic
#4D1532 #7D2350 #AD306F #CE4D8E #DB7DAC
Accessibility & contrast
On white
6.12
#AD306F on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.43
#AD306F on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD306F
6.12:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD306F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD306F | 1.00 | 6.12 | 3.43 | 6.12 |
| #FFFFFF | 6.12 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.43 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.12 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#475371
Deuteranopia (green-blind)
#6A6A6C
Tritanopia (blue-blind)
#BB254B
Achromatopsia (no color)
#626262
Design tokens & code
CSS
--color: #ad306f; /* rgb */ color: rgb(173, 48, 111); /* oklch */ color: oklch(51.8% 0.171 354.0);
Tailwind
colors: {
custom: {
50: '#ca7398',
500: '#ad306f',
950: '#000000',
},
}SCSS
$custom: #ad306f; $custom-light: #ca7398; $custom-dark: #000000;
JSON
{
"hex": "#ad306f",
"rgb": {
"r": 173,
"g": 48,
"b": 111
},
"hsl": {
"h": 329.76,
"s": 56.561,
"l": 43.333
},
"oklch": {
"l": 0.51776,
"c": 0.17072,
"h": 354
},
"luminance": 0.12146
}Semantic roles & 50–950 ramp
primary
#AD306F
secondary
#75C39C
accent
#E09348
background
#FDF7F9
surface
#FAEDF2
border
#D3C8CC
text
#14090D
muted
#837B7E