#77264D#77264D

#77264D is a dark, vivid pink. Relative luminance 0.058; OKLCH L 40.4% C 0.120 H 354.1°. Best body text is #FFFFFF at 9.68:1 contrast (WCAG AA passes).

Color values

HEX	#77264D
RGB	rgb(119, 38, 77)
HSL	hsl(331, 52%, 31%)
HSV	hsv(331, 68%, 47%)
CMYK	cmyk(0%, 68.1%, 35.3%, 53.3%)
CIE-LAB	lab(29.02, 39.14, -4.87)
CIE-LCH	lch(29.02, 39.44, 352.90°)
OKLab	oklab(40.39% 0.1195 -0.0124)
OKLCH	oklch(40.39% 0.12 354.1)
XYZ	xyz(9.6409, 5.8451, 7.6402)
Luminance	0.0584 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77264D #267750

analogous

#772675 #77264D #772726

triadic

#77264D #4D7726 #264D77

tetradic

#77264D #757726 #267750 #272677

square

#77264D #757726 #267750 #272677

split-complementary

#77264D #267727 #267577

monochromatic

#1A0811 #49172F #77264D #A5356B #C75089

Accessibility & contrast

On white

9.68

#77264D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.17

#77264D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77264D

9.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77264D	#FFFFFF	#000000	##FFFFFF
##77264D	1.00	9.68	2.17	9.68
#FFFFFF	9.68	1.00	21.00	1.00
#000000	2.17	21.00	1.00	21.00
##FFFFFF	9.68	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#333B4E

Deuteranopia (green-blind)

#494A4B

Tritanopia (blue-blind)

#802036

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #77264d;
/* rgb */ color: rgb(119, 38, 77);
/* oklch */ color: oklch(40.4% 0.120 354.1);

Tailwind

colors: {
  custom: {
    50: '#a2667e',
    500: '#77264d',
    950: '#000000',
  },
}

SCSS

$custom: #77264d;
$custom-light: #a2667e;
$custom-dark: #000000;

JSON

{
  "hex": "#77264d",
  "rgb": {
    "r": 119,
    "g": 38,
    "b": 77
  },
  "hsl": {
    "h": 331.111,
    "s": 51.592,
    "l": 30.784
  },
  "oklch": {
    "l": 0.40387,
    "c": 0.12017,
    "h": 354.1
  },
  "luminance": 0.05844
}

Semantic roles & 50–950 ramp

primary

#77264D

secondary

#4FA97E

accent

#DB974D

background

#FAF6F7

surface

#F4EBEE

border

#CEC6C9

text

#0F060A

muted

#7F7A7C

Preview Lab

Preview with #77264D

Body copy rendered with the generated semantic roles for this colour.

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