#AD305E#AD305E
#AD305E is a mid, vivid pink. Relative luminance 0.118; OKLCH L 51.2% C 0.164 H 2.7°. Best body text is #FFFFFF at 6.25:1 contrast (WCAG AA passes).
Color values
| HEX | #AD305E |
|---|---|
| RGB | rgb(173, 48, 94) |
| HSL | hsl(338, 57%, 43%) |
| HSV | hsv(338, 72%, 68%) |
| CMYK | cmyk(0%, 72.3%, 45.7%, 32.2%) |
| CIE-LAB | lab(40.91, 53.63, 2.78) |
| CIE-LCH | lch(40.91, 53.70, 2.96°) |
| OKLab | oklab(51.2% 0.1642 0.0077) |
| OKLCH | oklch(51.2% 0.164 2.7) |
| XYZ | xyz(20.3125, 11.8089, 11.7972) |
| Luminance | 0.1181 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Light Burgundy
#A8415B
ΔE00 4.01
Purplish Red
#B0054B
ΔE00 5.03
Deep Pink
#CB0162
ΔE00 5.23
Violet Red
#A50055
ΔE00 5.41
Raspberry (survey)
#B00149
ΔE00 5.47
Berry
#990F4B
ΔE00 6.56
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD305E #30AD7F
analogous
#AD309C #AD305E #AD4030
triadic
#AD305E #5EAD30 #305EAD
tetradic
#AD305E #9CAD30 #30AD7F #4030AD
square
#AD305E #9CAD30 #30AD7F #4030AD
split-complementary
#AD305E #30AD40 #309CAD
monochromatic
#4D152A #7D2344 #AD305E #CE4D7C #DB7D9F
Accessibility & contrast
On white
6.25
#AD305E on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.36
#AD305E on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD305E
6.25:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD305E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD305E | 1.00 | 6.25 | 3.36 | 6.25 |
| #FFFFFF | 6.25 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.36 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.25 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4C515F
Deuteranopia (green-blind)
#6D695B
Tritanopia (blue-blind)
#BC1B43
Achromatopsia (no color)
#606060
Design tokens & code
CSS
--color: #ad305e; /* rgb */ color: rgb(173, 48, 94); /* oklch */ color: oklch(51.2% 0.164 2.7);
Tailwind
colors: {
custom: {
50: '#cb728b',
500: '#ad305e',
950: '#000000',
},
}SCSS
$custom: #ad305e; $custom-light: #cb728b; $custom-dark: #000000;
JSON
{
"hex": "#ad305e",
"rgb": {
"r": 173,
"g": 48,
"b": 94
},
"hsl": {
"h": 337.92,
"s": 56.561,
"l": 43.333
},
"oklch": {
"l": 0.51202,
"c": 0.16439,
"h": 2.7
},
"luminance": 0.11806
}Semantic roles & 50–950 ramp
primary
#AD305E
secondary
#75C3A7
accent
#E0A848
background
#FDF7F8
surface
#FAEDF0
border
#D3C8CB
text
#14090C
muted
#837B7D