#AD3036#AD3036

#AD3036 is a mid, vivid red. Relative luminance 0.113; OKLCH L 50.3% C 0.161 H 22.7°. Best body text is #FFFFFF at 6.46:1 contrast (WCAG AA passes).

Color values

HEX	#AD3036
RGB	rgb(173, 48, 54)
HSL	hsl(357, 57%, 43%)
HSV	hsv(357, 72%, 68%)
CMYK	cmyk(0%, 72.3%, 68.8%, 32.2%)
CIE-LAB	lab(40.03, 50.64, 26.61)
CIE-LCH	lch(40.03, 57.21, 27.72°)
OKLab	oklab(50.26% 0.1486 0.0621)
OKLCH	oklch(50.26% 0.161 22.7)
XYZ	xyz(18.9584, 11.2673, 4.6658)
Luminance	0.1126 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3036 #30ADA7

analogous

#AD3074 #AD3036 #AD6830

triadic

#AD3036 #36AD30 #3036AD

tetradic

#AD3036 #74AD30 #30ADA7 #6830AD

square

#AD3036 #74AD30 #30ADA7 #6830AD

split-complementary

#AD3036 #30AD68 #3074AD

monochromatic

#4D1518 #7D2327 #AD3036 #CE4D53 #DB7D81

Accessibility & contrast

On white

6.46

#AD3036 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.25

#AD3036 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3036

6.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3036	#FFFFFF	#000000	##FFFFFF
##AD3036	1.00	6.46	3.25	6.46
#FFFFFF	6.46	1.00	21.00	1.00
#000000	3.25	21.00	1.00	21.00
##FFFFFF	6.46	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#534D35

Deuteranopia (green-blind)

#736832

Tritanopia (blue-blind)

#BE0133

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #ad3036;
/* rgb */ color: rgb(173, 48, 54);
/* oklch */ color: oklch(50.3% 0.161 22.7);

Tailwind

colors: {
  custom: {
    50: '#cd716d',
    500: '#ad3036',
    950: '#000000',
  },
}

SCSS

$custom: #ad3036;
$custom-light: #cd716d;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3036",
  "rgb": {
    "r": 173,
    "g": 48,
    "b": 54
  },
  "hsl": {
    "h": 357.12,
    "s": 56.561,
    "l": 43.333
  },
  "oklch": {
    "l": 0.50259,
    "c": 0.16109,
    "h": 22.7
  },
  "luminance": 0.11264
}

Semantic roles & 50–950 ramp

primary

#AD3036

secondary

#75C3C0

accent

#E0D948

background

#FDF7F6

surface

#FBEDEB

border

#D4C8C6

text

#150807

muted

#837B7A

Preview Lab

Preview with #AD3036

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →