#AD3020#AD3020

#AD3020 is a mid, vivid red. Relative luminance 0.111; OKLCH L 50.0% C 0.164 H 30.7°. Best body text is #FFFFFF at 6.52:1 contrast (WCAG AA passes).

Color values

HEX	#AD3020
RGB	rgb(173, 48, 32)
HSL	hsl(7, 69%, 40%)
HSV	hsv(7, 82%, 68%)
CMYK	cmyk(0%, 72.3%, 81.5%, 32.2%)
CIE-LAB	lab(39.76, 49.71, 39.04)
CIE-LCH	lch(39.76, 63.21, 38.14°)
OKLab	oklab(49.97% 0.1411 0.0839)
OKLCH	oklch(49.97% 0.164 30.7)
XYZ	xyz(18.5534, 11.1053, 2.5328)
Luminance	0.1110 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3020 #209DAD

analogous

#AD2056 #AD3020 #AD7720

triadic

#AD3020 #20AD30 #3020AD

tetradic

#AD3020 #56AD20 #209DAD #7720AD

square

#AD3020 #56AD20 #209DAD #7720AD

split-complementary

#AD3020 #20AD77 #2056AD

monochromatic

#46130D #792216 #AD3020 #D94431 #E27365

Accessibility & contrast

On white

6.52

#AD3020 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.22

#AD3020 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3020

6.52:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3020	#FFFFFF	#000000	##FFFFFF
##AD3020	1.00	6.52	3.22	6.52
#FFFFFF	6.52	1.00	21.00	1.00
#000000	3.22	21.00	1.00	21.00
##FFFFFF	6.52	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#554C1D

Deuteranopia (green-blind)

#74681A

Tritanopia (blue-blind)

#BF002E

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #ad3020;
/* rgb */ color: rgb(173, 48, 32);
/* oklch */ color: oklch(50.0% 0.164 30.7);

Tailwind

colors: {
  custom: {
    50: '#ce715d',
    500: '#ad3020',
    950: '#000000',
  },
}

SCSS

$custom: #ad3020;
$custom-light: #ce715d;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3020",
  "rgb": {
    "r": 173,
    "g": 48,
    "b": 32
  },
  "hsl": {
    "h": 6.809,
    "s": 68.78,
    "l": 40.196
  },
  "oklch": {
    "l": 0.49971,
    "c": 0.16414,
    "h": 30.7
  },
  "luminance": 0.11102
}

Semantic roles & 50–950 ramp

primary

#AD3020

secondary

#61BCC8

accent

#D8EC3C

background

#FDF7F5

surface

#FBEDE9

border

#D4C8C5

text

#150804

muted

#837B79

Preview Lab

Preview with #AD3020

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →