#AD2F72#AD2F72
#AD2F72 is a mid, vivid pink. Relative luminance 0.121; OKLCH L 51.8% C 0.173 H 352.3°. Best body text is #FFFFFF at 6.13:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2F72 |
|---|---|
| RGB | rgb(173, 47, 114) |
| HSL | hsl(328, 57%, 43%) |
| HSV | hsv(328, 73%, 68%) |
| CMYK | cmyk(0%, 72.8%, 34.1%, 32.2%) |
| CIE-LAB | lab(41.43, 56.11, -8.97) |
| CIE-LCH | lch(41.43, 56.82, 350.92°) |
| OKLab | oklab(51.8% 0.1718 -0.0231) |
| OKLCH | oklch(51.8% 0.173 352.3) |
| XYZ | xyz(21.2886, 12.1347, 17.1375) |
| Luminance | 0.1213 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Magenta (survey)
#C20078
ΔE00 3.95
Mediumvioletred
#C71585
ΔE00 5.26
Deep Magenta
#A0025C
ΔE00 6.22
Red Violet
#9E0168
ΔE00 6.25
Dark Fuchsia
#9D0759
ΔE00 6.67
Violet Red
#A50055
ΔE00 6.90
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2F72 #2FAD6A
analogous
#A92FAD #AD2F72 #AD2F33
triadic
#AD2F72 #72AD2F #2F72AD
tetradic
#AD2F72 #ADA92F #2FAD6A #2F33AD
square
#AD2F72 #ADA92F #2FAD6A #2F33AD
split-complementary
#AD2F72 #33AD2F #2FADA9
monochromatic
#4D1533 #7D2252 #AD2F72 #CE4B91 #DB7BAE
Accessibility & contrast
On white
6.13
#AD2F72 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.43
#AD2F72 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2F72
6.13:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2F72 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2F72 | 1.00 | 6.13 | 3.43 | 6.13 |
| #FFFFFF | 6.13 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.43 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.13 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#455374
Deuteranopia (green-blind)
#686A6F
Tritanopia (blue-blind)
#BA254C
Achromatopsia (no color)
#626262
Design tokens & code
CSS
--color: #ad2f72; /* rgb */ color: rgb(173, 47, 114); /* oklch */ color: oklch(51.8% 0.173 352.3);
Tailwind
colors: {
custom: {
50: '#ca739a',
500: '#ad2f72',
950: '#000000',
},
}SCSS
$custom: #ad2f72; $custom-light: #ca739a; $custom-dark: #000000;
JSON
{
"hex": "#ad2f72",
"rgb": {
"r": 173,
"g": 47,
"b": 114
},
"hsl": {
"h": 328.095,
"s": 57.273,
"l": 43.137
},
"oklch": {
"l": 0.51795,
"c": 0.17331,
"h": 352.3
},
"luminance": 0.12132
}Semantic roles & 50–950 ramp
primary
#AD2F72
secondary
#74C499
accent
#E18F47
background
#FCF7F9
surface
#F9EDF2
border
#D2C8CC
text
#14090E
muted
#827B7E