#77264F#77264F
#77264F is a dark, vivid pink. Relative luminance 0.059; OKLCH L 40.5% C 0.121 H 352.6°. Best body text is #FFFFFF at 9.66:1 contrast (WCAG AA passes).
Color values
| HEX | #77264F |
|---|---|
| RGB | rgb(119, 38, 79) |
| HSL | hsl(330, 52%, 31%) |
| HSV | hsv(330, 68%, 47%) |
| CMYK | cmyk(0%, 68.1%, 33.6%, 53.3%) |
| CIE-LAB | lab(29.09, 39.40, -6.09) |
| CIE-LCH | lch(29.09, 39.87, 351.22°) |
| OKLab | oklab(40.47% 0.1202 -0.0156) |
| OKLCH | oklch(40.47% 0.121 352.6) |
| XYZ | xyz(9.7127, 5.8737, 8.0179) |
| Luminance | 0.0587 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 4.46
Velvet
#750851
ΔE00 5.06
Reddish Purple
#910951
ΔE00 5.63
Wine (survey)
#80013F
ΔE00 5.76
Mulberry
#920A4E
ΔE00 6.03
Merlot
#730039
ΔE00 6.08
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#77264F #26774E
analogous
#762677 #77264F #772626
triadic
#77264F #4F7726 #264F77
tetradic
#77264F #777626 #26774E #262677
square
#77264F #777626 #26774E #262677
split-complementary
#77264F #267726 #267776
monochromatic
#1A0811 #491730 #77264F #A5356E #C7508C
Accessibility & contrast
On white
9.66
#77264F on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.17
#77264F on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #77264F
9.66:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##77264F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##77264F | 1.00 | 9.66 | 2.17 | 9.66 |
| #FFFFFF | 9.66 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.17 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.66 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#323B50
Deuteranopia (green-blind)
#494A4D
Tritanopia (blue-blind)
#802137
Achromatopsia (no color)
#454545
Design tokens & code
CSS
--color: #77264f; /* rgb */ color: rgb(119, 38, 79); /* oklch */ color: oklch(40.5% 0.121 352.6);
Tailwind
colors: {
custom: {
50: '#a26680',
500: '#77264f',
950: '#000000',
},
}SCSS
$custom: #77264f; $custom-light: #a26680; $custom-dark: #000000;
JSON
{
"hex": "#77264f",
"rgb": {
"r": 119,
"g": 38,
"b": 79
},
"hsl": {
"h": 329.63,
"s": 51.592,
"l": 30.784
},
"oklch": {
"l": 0.40465,
"c": 0.12119,
"h": 352.6
},
"luminance": 0.05873
}Semantic roles & 50–950 ramp
primary
#77264F
secondary
#4FA97C
accent
#DB934D
background
#FAF6F7
surface
#F4EBEE
border
#CEC6C9
text
#0F060A
muted
#7F7A7C