#AD2F70#AD2F70
#AD2F70 is a mid, vivid pink. Relative luminance 0.121; OKLCH L 51.7% C 0.172 H 353.3°. Best body text is #FFFFFF at 6.15:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2F70 |
|---|---|
| RGB | rgb(173, 47, 112) |
| HSL | hsl(329, 57%, 43%) |
| HSV | hsv(329, 73%, 68%) |
| CMYK | cmyk(0%, 72.8%, 35.3%, 32.2%) |
| CIE-LAB | lab(41.36, 55.88, -7.83) |
| CIE-LCH | lch(41.36, 56.43, 352.02°) |
| OKLab | oklab(51.72% 0.1712 -0.02) |
| OKLCH | oklch(51.72% 0.172 353.3) |
| XYZ | xyz(21.1760, 12.0896, 16.5445) |
| Luminance | 0.1209 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Magenta (survey)
#C20078
ΔE00 4.08
Mediumvioletred
#C71585
ΔE00 5.54
Deep Magenta
#A0025C
ΔE00 6.06
Red Violet
#9E0168
ΔE00 6.35
Dark Fuchsia
#9D0759
ΔE00 6.48
Violet Red
#A50055
ΔE00 6.57
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2F70 #2FAD6C
analogous
#AB2FAD #AD2F70 #AD2F31
triadic
#AD2F70 #70AD2F #2F70AD
tetradic
#AD2F70 #ADAB2F #2FAD6C #2F31AD
square
#AD2F70 #ADAB2F #2FAD6C #2F31AD
split-complementary
#AD2F70 #31AD2F #2FADAB
monochromatic
#4D1532 #7D2251 #AD2F70 #CE4B8F #DB7BAD
Accessibility & contrast
On white
6.15
#AD2F70 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.42
#AD2F70 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2F70
6.15:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2F70 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2F70 | 1.00 | 6.15 | 3.42 | 6.15 |
| #FFFFFF | 6.15 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.42 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.15 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#455372
Deuteranopia (green-blind)
#696A6D
Tritanopia (blue-blind)
#BA244B
Achromatopsia (no color)
#626262
Design tokens & code
CSS
--color: #ad2f70; /* rgb */ color: rgb(173, 47, 112); /* oklch */ color: oklch(51.7% 0.172 353.3);
Tailwind
colors: {
custom: {
50: '#ca7299',
500: '#ad2f70',
950: '#000000',
},
}SCSS
$custom: #ad2f70; $custom-light: #ca7299; $custom-dark: #000000;
JSON
{
"hex": "#ad2f70",
"rgb": {
"r": 173,
"g": 47,
"b": 112
},
"hsl": {
"h": 329.048,
"s": 57.273,
"l": 43.137
},
"oklch": {
"l": 0.5172,
"c": 0.17236,
"h": 353.3
},
"luminance": 0.12087
}Semantic roles & 50–950 ramp
primary
#AD2F70
secondary
#74C49B
accent
#E19147
background
#FDF7F9
surface
#FAEDF2
border
#D3C8CC
text
#14090D
muted
#837B7E