#AD2F29#AD2F29

#AD2F29 is a mid, vivid red. Relative luminance 0.111; OKLCH L 50.0% C 0.164 H 27.5°. Best body text is #FFFFFF at 6.53:1 contrast (WCAG AA passes).

Color values

HEX	#AD2F29
RGB	rgb(173, 47, 41)
HSL	hsl(3, 62%, 42%)
HSV	hsv(3, 76%, 68%)
CMYK	cmyk(0%, 72.8%, 76.3%, 32.2%)
CIE-LAB	lab(39.72, 50.41, 34.00)
CIE-LCH	lch(39.72, 60.80, 34.00°)
OKLab	oklab(49.97% 0.1451 0.0756)
OKLCH	oklch(49.97% 0.164 27.5)
XYZ	xyz(18.6525, 11.0802, 3.2539)
Luminance	0.1108 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2F29 #29A7AD

analogous

#AD2965 #AD2F29 #AD7129

triadic

#AD2F29 #29AD2F #2F29AD

tetradic

#AD2F29 #65AD29 #29A7AD #7129AD

square

#AD2F29 #65AD29 #29A7AD #7129AD

split-complementary

#AD2F29 #29AD71 #2965AD

monochromatic

#4A1412 #7C221D #AD2F29 #D24841 #DE7873

Accessibility & contrast

On white

6.53

#AD2F29 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.22

#AD2F29 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2F29

6.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2F29	#FFFFFF	#000000	##FFFFFF
##AD2F29	1.00	6.53	3.22	6.53
#FFFFFF	6.53	1.00	21.00	1.00
#000000	3.22	21.00	1.00	21.00
##FFFFFF	6.53	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#544C27

Deuteranopia (green-blind)

#736824

Tritanopia (blue-blind)

#BF002F

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #ad2f29;
/* rgb */ color: rgb(173, 47, 41);
/* oklch */ color: oklch(50.0% 0.164 27.5);

Tailwind

colors: {
  custom: {
    50: '#ce7163',
    500: '#ad2f29',
    950: '#000000',
  },
}

SCSS

$custom: #ad2f29;
$custom-light: #ce7163;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2f29",
  "rgb": {
    "r": 173,
    "g": 47,
    "b": 41
  },
  "hsl": {
    "h": 2.727,
    "s": 61.682,
    "l": 41.961
  },
  "oklch": {
    "l": 0.4997,
    "c": 0.16362,
    "h": 27.5
  },
  "luminance": 0.11077
}

Semantic roles & 50–950 ramp

primary

#AD2F29

secondary

#6DC1C5

accent

#DDE543

background

#FDF7F5

surface

#FBEDEA

border

#D4C8C6

text

#150805

muted

#837B79

Preview Lab

Preview with #AD2F29

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →