#AD2E29#AD2E29

#AD2E29 is a mid, vivid red. Relative luminance 0.110; OKLCH L 49.9% C 0.165 H 27.3°. Best body text is #FFFFFF at 6.56:1 contrast (WCAG AA passes).

Color values

HEX	#AD2E29
RGB	rgb(173, 46, 41)
HSL	hsl(2, 62%, 42%)
HSV	hsv(2, 76%, 68%)
CMYK	cmyk(0%, 73.4%, 76.3%, 32.2%)
CIE-LAB	lab(39.58, 50.78, 33.85)
CIE-LCH	lch(39.58, 61.02, 33.69°)
OKLab	oklab(49.87% 0.1462 0.0753)
OKLCH	oklch(49.87% 0.165 27.3)
XYZ	xyz(18.6130, 11.0012, 3.2408)
Luminance	0.1100 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2E29 #29A8AD

analogous

#AD2966 #AD2E29 #AD7029

triadic

#AD2E29 #29AD2E #2E29AD

tetradic

#AD2E29 #66AD29 #29A8AD #7029AD

square

#AD2E29 #66AD29 #29A8AD #7029AD

split-complementary

#AD2E29 #29AD70 #2966AD

monochromatic

#4A1412 #7C211D #AD2E29 #D24741 #DE7773

Accessibility & contrast

On white

6.56

#AD2E29 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.20

#AD2E29 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2E29

6.56:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2E29	#FFFFFF	#000000	##FFFFFF
##AD2E29	1.00	6.56	3.20	6.56
#FFFFFF	6.56	1.00	21.00	1.00
#000000	3.20	21.00	1.00	21.00
##FFFFFF	6.56	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#544C27

Deuteranopia (green-blind)

#736724

Tritanopia (blue-blind)

#BF002E

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #ad2e29;
/* rgb */ color: rgb(173, 46, 41);
/* oklch */ color: oklch(49.9% 0.165 27.3);

Tailwind

colors: {
  custom: {
    50: '#ce7063',
    500: '#ad2e29',
    950: '#000000',
  },
}

SCSS

$custom: #ad2e29;
$custom-light: #ce7063;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2e29",
  "rgb": {
    "r": 173,
    "g": 46,
    "b": 41
  },
  "hsl": {
    "h": 2.273,
    "s": 61.682,
    "l": 41.961
  },
  "oklch": {
    "l": 0.49871,
    "c": 0.1645,
    "h": 27.3
  },
  "luminance": 0.10998
}

Semantic roles & 50–950 ramp

primary

#AD2E29

secondary

#6DC2C5

accent

#DFE543

background

#FDF7F5

surface

#FBEDEA

border

#D4C8C6

text

#150805

muted

#837B79

Preview Lab

Preview with #AD2E29

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →