#AD2D8D#AD2D8D
#AD2D8D is a mid, vivid pink. Relative luminance 0.127; OKLCH L 52.8% C 0.191 H 340.0°. Best body text is #FFFFFF at 5.94:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2D8D |
|---|---|
| RGB | rgb(173, 45, 141) |
| HSL | hsl(315, 59%, 43%) |
| HSV | hsv(315, 74%, 68%) |
| CMYK | cmyk(0%, 74%, 18.5%, 32.2%) |
| CIE-LAB | lab(42.29, 60.25, -24.27) |
| CIE-LCH | lch(42.29, 64.96, 338.06°) |
| OKLab | oklab(52.78% 0.1796 -0.0655) |
| OKLCH | oklch(52.78% 0.191 340) |
| XYZ | xyz(22.9803, 12.6864, 26.4326) |
| Luminance | 0.1268 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Ugly Purple
#A442A0
ΔE00 5.16
Warm Purple
#952E8F
ΔE00 5.37
Mediumvioletred
#C71585
ΔE00 5.60
Medium Purple
#9E43A2
ΔE00 6.18
Barney Purple
#A00498
ΔE00 6.52
Magenta (survey)
#C20078
ΔE00 6.62
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2D8D #2DAD4D
analogous
#8D2DAD #AD2D8D #AD2D4D
triadic
#AD2D8D #8DAD2D #2D8DAD
tetradic
#AD2D8D #AD8D2D #2DAD4D #2D4DAD
square
#AD2D8D #AD8D2D #2DAD4D #2D4DAD
split-complementary
#AD2D8D #4DAD2D #2DAD8D
monochromatic
#4C143E #7C2065 #AD2D8D #CF48AD #DC78C3
Accessibility & contrast
On white
5.94
#AD2D8D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.54
#AD2D8D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2D8D
5.94:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2D8D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2D8D | 1.00 | 5.94 | 3.54 | 5.94 |
| #FFFFFF | 5.94 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.54 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.94 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#365790
Deuteranopia (green-blind)
#5F6B8A
Tritanopia (blue-blind)
#B73159
Achromatopsia (no color)
#646464
Design tokens & code
CSS
--color: #ad2d8d; /* rgb */ color: rgb(173, 45, 141); /* oklch */ color: oklch(52.8% 0.191 340.0);
Tailwind
colors: {
custom: {
50: '#c973ae',
500: '#ad2d8d',
950: '#000000',
},
}SCSS
$custom: #ad2d8d; $custom-light: #c973ae; $custom-dark: #000000;
JSON
{
"hex": "#ad2d8d",
"rgb": {
"r": 173,
"g": 45,
"b": 141
},
"hsl": {
"h": 315,
"s": 58.716,
"l": 42.745
},
"oklch": {
"l": 0.52779,
"c": 0.1912,
"h": 340
},
"luminance": 0.12684
}Semantic roles & 50–950 ramp
primary
#AD2D8D
secondary
#72C486
accent
#E26D46
background
#FCF7FA
surface
#F9EDF4
border
#D2C8CE
text
#140910
muted
#827B7F