#AD2D79#AD2D79

#AD2D79 is a mid, vivid pink. Relative luminance 0.121; OKLCH L 51.9% C 0.179 H 348.8°. Best body text is #FFFFFF at 6.13:1 contrast (WCAG AA passes).

Color values

HEX	#AD2D79
RGB	rgb(173, 45, 121)
HSL	hsl(324, 59%, 43%)
HSV	hsv(324, 74%, 68%)
CMYK	cmyk(0%, 74%, 30.1%, 32.2%)
CIE-LAB	lab(41.44, 57.63, -13.29)
CIE-LCH	lch(41.44, 59.15, 347.02°)
OKLab	oklab(51.89% 0.1758 -0.0349)
OKLCH	oklch(51.89% 0.179 348.8)
XYZ	xyz(21.6243, 12.1439, 19.2907)
Luminance	0.1214 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2D79 #2DAD61

analogous

#A12DAD #AD2D79 #AD2D39

triadic

#AD2D79 #79AD2D #2D79AD

tetradic

#AD2D79 #ADA12D #2DAD61 #2D39AD

square

#AD2D79 #ADA12D #2DAD61 #2D39AD

split-complementary

#AD2D79 #39AD2D #2DADA1

monochromatic

#4C1435 #7C2057 #AD2D79 #CF4898 #DC78B4

Accessibility & contrast

On white

6.13

#AD2D79 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.43

#AD2D79 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2D79

6.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2D79	#FFFFFF	#000000	##FFFFFF
##AD2D79	1.00	6.13	3.43	6.13
#FFFFFF	6.13	1.00	21.00	1.00
#000000	3.43	21.00	1.00	21.00
##FFFFFF	6.13	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#41537B

Deuteranopia (green-blind)

#666A76

Tritanopia (blue-blind)

#BA274F

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #ad2d79;
/* rgb */ color: rgb(173, 45, 121);
/* oklch */ color: oklch(51.9% 0.179 348.8);

Tailwind

colors: {
  custom: {
    50: '#ca729f',
    500: '#ad2d79',
    950: '#000000',
  },
}

SCSS

$custom: #ad2d79;
$custom-light: #ca729f;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2d79",
  "rgb": {
    "r": 173,
    "g": 45,
    "b": 121
  },
  "hsl": {
    "h": 324.375,
    "s": 58.716,
    "l": 42.745
  },
  "oklch": {
    "l": 0.51891,
    "c": 0.17918,
    "h": 348.8
  },
  "luminance": 0.12141
}

Semantic roles & 50–950 ramp

primary

#AD2D79

secondary

#72C493

accent

#E28546

background

#FCF7F9

surface

#F9EDF2

border

#D2C8CC

text

#14090E

muted

#827B7E

Preview Lab

Preview with #AD2D79

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →