#AD2D71#AD2D71

#AD2D71 is a mid, vivid pink. Relative luminance 0.120; OKLCH L 51.6% C 0.175 H 352.6°. Best body text is #FFFFFF at 6.19:1 contrast (WCAG AA passes).

Color values

HEX#AD2D71
RGBrgb(173, 45, 113)
HSLhsl(328, 59%, 43%)
HSVhsv(328, 74%, 68%)
CMYKcmyk(0%, 74%, 34.7%, 32.2%)
CIE-LABlab(41.15, 56.69, -8.77)
CIE-LCHlch(41.15, 57.36, 351.20°)
OKLaboklab(51.58% 0.1737 -0.0225)
OKLCHoklch(51.58% 0.175 352.6)
XYZxyz(21.1539, 11.9558, 16.8133)
Luminance0.1195 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD2D71 #2DAD69
analogous
#A92DAD #AD2D71 #AD2D31
triadic
#AD2D71 #71AD2D #2D71AD
tetradic
#AD2D71 #ADA92D #2DAD69 #2D31AD
square
#AD2D71 #ADA92D #2DAD69 #2D31AD
split-complementary
#AD2D71 #31AD2D #2DADA9
monochromatic
#4C1432 #7C2051 #AD2D71 #CF4890 #DC78AD

Accessibility & contrast

On white

6.19
#AD2D71 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.39
#AD2D71 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2D71
6.19:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD2D71#FFFFFF#000000##FFFFFF
##AD2D711.006.193.396.19
#FFFFFF6.191.0021.001.00
#0000003.3921.001.0021.00
##FFFFFF6.191.0021.001.00

Color blindness preview

Protanopia (red-blind)
#445273
Deuteranopia (green-blind)
#68696E
Tritanopia (blue-blind)
#BA224B
Achromatopsia (no color)
#616161

Design tokens & code

CSS
--color: #ad2d71;
/* rgb */ color: rgb(173, 45, 113);
/* oklch */ color: oklch(51.6% 0.175 352.6);
Tailwind
colors: {
  custom: {
    50: '#ca7299',
    500: '#ad2d71',
    950: '#000000',
  },
}
SCSS
$custom: #ad2d71;
$custom-light: #ca7299;
$custom-dark: #000000;
JSON
{
  "hex": "#ad2d71",
  "rgb": {
    "r": 173,
    "g": 45,
    "b": 113
  },
  "hsl": {
    "h": 328.125,
    "s": 58.716,
    "l": 42.745
  },
  "oklch": {
    "l": 0.51575,
    "c": 0.17513,
    "h": 352.6
  },
  "luminance": 0.11953
}

Semantic roles & 50–950 ramp

primary
#AD2D71
secondary
#72C498
accent
#E28F46
background
#FDF7F9
surface
#FAEDF2
border
#D3C8CC
text
#14090E
muted
#837B7E

Preview Lab

Preview with #AD2D71

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD2D71 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva