#AD2D71#AD2D71

#AD2D71 is a mid, vivid pink. Relative luminance 0.120; OKLCH L 51.6% C 0.175 H 352.6°. Best body text is #FFFFFF at 6.19:1 contrast (WCAG AA passes).

Color values

HEX	#AD2D71
RGB	rgb(173, 45, 113)
HSL	hsl(328, 59%, 43%)
HSV	hsv(328, 74%, 68%)
CMYK	cmyk(0%, 74%, 34.7%, 32.2%)
CIE-LAB	lab(41.15, 56.69, -8.77)
CIE-LCH	lch(41.15, 57.36, 351.20°)
OKLab	oklab(51.58% 0.1737 -0.0225)
OKLCH	oklch(51.58% 0.175 352.6)
XYZ	xyz(21.1539, 11.9558, 16.8133)
Luminance	0.1195 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2D71 #2DAD69

analogous

#A92DAD #AD2D71 #AD2D31

triadic

#AD2D71 #71AD2D #2D71AD

tetradic

#AD2D71 #ADA92D #2DAD69 #2D31AD

square

#AD2D71 #ADA92D #2DAD69 #2D31AD

split-complementary

#AD2D71 #31AD2D #2DADA9

monochromatic

#4C1432 #7C2051 #AD2D71 #CF4890 #DC78AD

Accessibility & contrast

On white

6.19

#AD2D71 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.39

#AD2D71 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2D71

6.19:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2D71	#FFFFFF	#000000	##FFFFFF
##AD2D71	1.00	6.19	3.39	6.19
#FFFFFF	6.19	1.00	21.00	1.00
#000000	3.39	21.00	1.00	21.00
##FFFFFF	6.19	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#445273

Deuteranopia (green-blind)

#68696E

Tritanopia (blue-blind)

#BA224B

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #ad2d71;
/* rgb */ color: rgb(173, 45, 113);
/* oklch */ color: oklch(51.6% 0.175 352.6);

Tailwind

colors: {
  custom: {
    50: '#ca7299',
    500: '#ad2d71',
    950: '#000000',
  },
}

SCSS

$custom: #ad2d71;
$custom-light: #ca7299;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2d71",
  "rgb": {
    "r": 173,
    "g": 45,
    "b": 113
  },
  "hsl": {
    "h": 328.125,
    "s": 58.716,
    "l": 42.745
  },
  "oklch": {
    "l": 0.51575,
    "c": 0.17513,
    "h": 352.6
  },
  "luminance": 0.11953
}

Semantic roles & 50–950 ramp

primary

#AD2D71

secondary

#72C498

accent

#E28F46

background

#FDF7F9

surface

#FAEDF2

border

#D3C8CC

text

#14090E

muted

#837B7E

Preview Lab

Preview with #AD2D71

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →