#AD2D63#AD2D63

#AD2D63 is a mid, vivid pink. Relative luminance 0.117; OKLCH L 51.1% C 0.169 H 359.6°. Best body text is #FFFFFF at 6.30:1 contrast (WCAG AA passes).

Color values

HEX	#AD2D63
RGB	rgb(173, 45, 99)
HSL	hsl(335, 59%, 43%)
HSV	hsv(335, 74%, 68%)
CMYK	cmyk(0%, 74%, 42.8%, 32.2%)
CIE-LAB	lab(40.68, 55.19, -0.71)
CIE-LCH	lch(40.68, 55.19, 359.27°)
OKLab	oklab(51.08% 0.1694 -0.0012)
OKLCH	oklch(51.08% 0.169 359.6)
XYZ	xyz(20.4256, 11.6645, 12.9778)
Luminance	0.1166 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2D63 #2DAD77

analogous

#AD2DA3 #AD2D63 #AD372D

triadic

#AD2D63 #63AD2D #2D63AD

tetradic

#AD2D63 #A3AD2D #2DAD77 #372DAD

square

#AD2D63 #A3AD2D #2DAD77 #372DAD

split-complementary

#AD2D63 #2DAD37 #2DA3AD

monochromatic

#4C142B #7C2047 #AD2D63 #CF4881 #DC78A2

Accessibility & contrast

On white

6.30

#AD2D63 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.33

#AD2D63 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2D63

6.30:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2D63	#FFFFFF	#000000	##FFFFFF
##AD2D63	1.00	6.30	3.33	6.30
#FFFFFF	6.30	1.00	21.00	1.00
#000000	3.33	21.00	1.00	21.00
##FFFFFF	6.30	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#485064

Deuteranopia (green-blind)

#6B6960

Tritanopia (blue-blind)

#BC1A44

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #ad2d63;
/* rgb */ color: rgb(173, 45, 99);
/* oklch */ color: oklch(51.1% 0.169 359.6);

Tailwind

colors: {
  custom: {
    50: '#cb718f',
    500: '#ad2d63',
    950: '#000000',
  },
}

SCSS

$custom: #ad2d63;
$custom-light: #cb718f;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2d63",
  "rgb": {
    "r": 173,
    "g": 45,
    "b": 99
  },
  "hsl": {
    "h": 334.688,
    "s": 58.716,
    "l": 42.745
  },
  "oklch": {
    "l": 0.51079,
    "c": 0.16936,
    "h": 359.6
  },
  "luminance": 0.11662
}

Semantic roles & 50–950 ramp

primary

#AD2D63

secondary

#72C4A1

accent

#E2A046

background

#FDF7F8

surface

#FAEDF0

border

#D3C8CB

text

#14080C

muted

#837B7D

Preview Lab

Preview with #AD2D63

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →