#AD2D3E#AD2D3E

#AD2D3E is a mid, vivid red. Relative luminance 0.111; OKLCH L 50.1% C 0.164 H 18.3°. Best body text is #FFFFFF at 6.52:1 contrast (WCAG AA passes).

Color values

HEX	#AD2D3E
RGB	rgb(173, 45, 62)
HSL	hsl(352, 59%, 43%)
HSV	hsv(352, 74%, 68%)
CMYK	cmyk(0%, 74%, 64.2%, 32.2%)
CIE-LAB	lab(39.77, 52.20, 21.34)
CIE-LCH	lch(39.77, 56.39, 22.24°)
OKLab	oklab(50.11% 0.1553 0.0512)
OKLCH	oklch(50.11% 0.164 18.3)
XYZ	xyz(19.0435, 11.1116, 5.6985)
Luminance	0.1111 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2D3E #2DAD9C

analogous

#AD2D7E #AD2D3E #AD5C2D

triadic

#AD2D3E #3EAD2D #2D3EAD

tetradic

#AD2D3E #7EAD2D #2DAD9C #5C2DAD

square

#AD2D3E #7EAD2D #2DAD9C #5C2DAD

split-complementary

#AD2D3E #2DAD5C #2D7EAD

monochromatic

#4C141B #7C202D #AD2D3E #CF485A #DC7886

Accessibility & contrast

On white

6.52

#AD2D3E on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.22

#AD2D3E on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2D3E

6.52:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2D3E	#FFFFFF	#000000	##FFFFFF
##AD2D3E	1.00	6.52	3.22	6.52
#FFFFFF	6.52	1.00	21.00	1.00
#000000	3.22	21.00	1.00	21.00
##FFFFFF	6.52	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#514D3E

Deuteranopia (green-blind)

#71673A

Tritanopia (blue-blind)

#BE0034

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #ad2d3e;
/* rgb */ color: rgb(173, 45, 62);
/* oklch */ color: oklch(50.1% 0.164 18.3);

Tailwind

colors: {
  custom: {
    50: '#cd7073',
    500: '#ad2d3e',
    950: '#000000',
  },
}

SCSS

$custom: #ad2d3e;
$custom-light: #cd7073;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2d3e",
  "rgb": {
    "r": 173,
    "g": 45,
    "b": 62
  },
  "hsl": {
    "h": 352.031,
    "s": 58.716,
    "l": 42.745
  },
  "oklch": {
    "l": 0.5011,
    "c": 0.1635,
    "h": 18.3
  },
  "luminance": 0.11109
}

Semantic roles & 50–950 ramp

primary

#AD2D3E

secondary

#72C4B9

accent

#E2CD46

background

#FDF7F6

surface

#FBEDEC

border

#D4C8C7

text

#150808

muted

#837B7B

Preview Lab

Preview with #AD2D3E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →