#AD2D3C#AD2D3C

#AD2D3C is a mid, vivid red. Relative luminance 0.111; OKLCH L 50.1% C 0.164 H 19.2°. Best body text is #FFFFFF at 6.53:1 contrast (WCAG AA passes).

Color values

HEX	#AD2D3C
RGB	rgb(173, 45, 60)
HSL	hsl(353, 59%, 43%)
HSV	hsv(353, 74%, 68%)
CMYK	cmyk(0%, 74%, 65.3%, 32.2%)
CIE-LAB	lab(39.73, 52.08, 22.54)
CIE-LCH	lch(39.73, 56.75, 23.41°)
OKLab	oklab(50.07% 0.1545 0.0538)
OKLCH	oklch(50.07% 0.164 19.2)
XYZ	xyz(18.9896, 11.0901, 5.4148)
Luminance	0.1109 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2D3C #2DAD9E

analogous

#AD2D7C #AD2D3C #AD5E2D

triadic

#AD2D3C #3CAD2D #2D3CAD

tetradic

#AD2D3C #7CAD2D #2DAD9E #5E2DAD

square

#AD2D3C #7CAD2D #2DAD9E #5E2DAD

split-complementary

#AD2D3C #2DAD5E #2D7CAD

monochromatic

#4C141A #7C202B #AD2D3C #CF4858 #DC7884

Accessibility & contrast

On white

6.53

#AD2D3C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.22

#AD2D3C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2D3C

6.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2D3C	#FFFFFF	#000000	##FFFFFF
##AD2D3C	1.00	6.53	3.22	6.53
#FFFFFF	6.53	1.00	21.00	1.00
#000000	3.22	21.00	1.00	21.00
##FFFFFF	6.53	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#514C3C

Deuteranopia (green-blind)

#716738

Tritanopia (blue-blind)

#BE0034

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #ad2d3c;
/* rgb */ color: rgb(173, 45, 60);
/* oklch */ color: oklch(50.1% 0.164 19.2);

Tailwind

colors: {
  custom: {
    50: '#cd7071',
    500: '#ad2d3c',
    950: '#000000',
  },
}

SCSS

$custom: #ad2d3c;
$custom-light: #cd7071;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2d3c",
  "rgb": {
    "r": 173,
    "g": 45,
    "b": 60
  },
  "hsl": {
    "h": 352.969,
    "s": 58.716,
    "l": 42.745
  },
  "oklch": {
    "l": 0.50071,
    "c": 0.16355,
    "h": 19.2
  },
  "luminance": 0.11087
}

Semantic roles & 50–950 ramp

primary

#AD2D3C

secondary

#72C4BA

accent

#E2D046

background

#FDF7F6

surface

#FBEDEC

border

#D4C8C7

text

#150807

muted

#837B7A

Preview Lab

Preview with #AD2D3C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →