#AD2D35#AD2D35

#AD2D35 is a mid, vivid red. Relative luminance 0.110; OKLCH L 49.9% C 0.164 H 22.3°. Best body text is #FFFFFF at 6.56:1 contrast (WCAG AA passes).

Color values

HEX	#AD2D35
RGB	rgb(173, 45, 53)
HSL	hsl(356, 59%, 43%)
HSV	hsv(356, 74%, 68%)
CMYK	cmyk(0%, 74%, 69.4%, 32.2%)
CIE-LAB	lab(39.62, 51.69, 26.72)
CIE-LCH	lch(39.62, 58.19, 27.34°)
OKLab	oklab(49.95% 0.1517 0.0622)
OKLCH	oklch(49.95% 0.164 22.3)
XYZ	xyz(18.8166, 11.0209, 4.5039)
Luminance	0.1102 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2D35 #2DADA5

analogous

#AD2D75 #AD2D35 #AD652D

triadic

#AD2D35 #35AD2D #2D35AD

tetradic

#AD2D35 #75AD2D #2DADA5 #652DAD

square

#AD2D35 #75AD2D #2DADA5 #652DAD

split-complementary

#AD2D35 #2DAD65 #2D75AD

monochromatic

#4C1417 #7C2026 #AD2D35 #CF4850 #DC787F

Accessibility & contrast

On white

6.56

#AD2D35 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.20

#AD2D35 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2D35

6.56:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2D35	#FFFFFF	#000000	##FFFFFF
##AD2D35	1.00	6.56	3.20	6.56
#FFFFFF	6.56	1.00	21.00	1.00
#000000	3.20	21.00	1.00	21.00
##FFFFFF	6.56	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#524C34

Deuteranopia (green-blind)

#726731

Tritanopia (blue-blind)

#BE0031

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #ad2d35;
/* rgb */ color: rgb(173, 45, 53);
/* oklch */ color: oklch(49.9% 0.164 22.3);

Tailwind

colors: {
  custom: {
    50: '#cd706c',
    500: '#ad2d35',
    950: '#000000',
  },
}

SCSS

$custom: #ad2d35;
$custom-light: #cd706c;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2d35",
  "rgb": {
    "r": 173,
    "g": 45,
    "b": 53
  },
  "hsl": {
    "h": 356.25,
    "s": 58.716,
    "l": 42.745
  },
  "oklch": {
    "l": 0.49947,
    "c": 0.16399,
    "h": 22.3
  },
  "luminance": 0.11018
}

Semantic roles & 50–950 ramp

primary

#AD2D35

secondary

#72C4BF

accent

#E2D846

background

#FDF7F6

surface

#FBEDEB

border

#D4C8C6

text

#150807

muted

#837B7A

Preview Lab

Preview with #AD2D35

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →