#AD2D30#AD2D30

#AD2D30 is a mid, vivid red. Relative luminance 0.110; OKLCH L 49.9% C 0.164 H 24.3°. Best body text is #FFFFFF at 6.57:1 contrast (WCAG AA passes).

Color values

HEX	#AD2D30
RGB	rgb(173, 45, 48)
HSL	hsl(359, 59%, 43%)
HSV	hsv(359, 74%, 68%)
CMYK	cmyk(0%, 74%, 72.3%, 32.2%)
CIE-LAB	lab(39.54, 51.44, 29.67)
CIE-LCH	lch(39.54, 59.38, 29.98°)
OKLab	oklab(49.87% 0.1499 0.0678)
OKLCH	oklch(49.87% 0.164 24.3)
XYZ	xyz(18.7076, 10.9773, 3.9295)
Luminance	0.1097 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2D30 #2DADAA

analogous

#AD2D70 #AD2D30 #AD6A2D

triadic

#AD2D30 #30AD2D #2D30AD

tetradic

#AD2D30 #70AD2D #2DADAA #6A2DAD

square

#AD2D30 #70AD2D #2DADAA #6A2DAD

split-complementary

#AD2D30 #2DAD6A #2D70AD

monochromatic

#4C1415 #7C2023 #AD2D30 #CF484B #DC787B

Accessibility & contrast

On white

6.57

#AD2D30 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.19

#AD2D30 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2D30

6.57:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2D30	#FFFFFF	#000000	##FFFFFF
##AD2D30	1.00	6.57	3.19	6.57
#FFFFFF	6.57	1.00	21.00	1.00
#000000	3.19	21.00	1.00	21.00
##FFFFFF	6.57	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#524C2F

Deuteranopia (green-blind)

#72672C

Tritanopia (blue-blind)

#BE0030

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #ad2d30;
/* rgb */ color: rgb(173, 45, 48);
/* oklch */ color: oklch(49.9% 0.164 24.3);

Tailwind

colors: {
  custom: {
    50: '#ce7068',
    500: '#ad2d30',
    950: '#000000',
  },
}

SCSS

$custom: #ad2d30;
$custom-light: #ce7068;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2d30",
  "rgb": {
    "r": 173,
    "g": 45,
    "b": 48
  },
  "hsl": {
    "h": 358.594,
    "s": 58.716,
    "l": 42.745
  },
  "oklch": {
    "l": 0.49869,
    "c": 0.16448,
    "h": 24.3
  },
  "luminance": 0.10974
}

Semantic roles & 50–950 ramp

primary

#AD2D30

secondary

#72C4C2

accent

#E2DE46

background

#FDF7F6

surface

#FBEDEB

border

#D4C8C6

text

#150806

muted

#837B7A

Preview Lab

Preview with #AD2D30

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →