#AD2D1C#AD2D1C

#AD2D1C is a mid, vivid red. Relative luminance 0.108; OKLCH L 49.6% C 0.167 H 31.0°. Best body text is #FFFFFF at 6.63:1 contrast (WCAG AA passes).

Color values

HEX	#AD2D1C
RGB	rgb(173, 45, 28)
HSL	hsl(7, 72%, 39%)
HSV	hsv(7, 84%, 68%)
CMYK	cmyk(0%, 74%, 83.8%, 32.2%)
CIE-LAB	lab(39.32, 50.70, 40.71)
CIE-LCH	lch(39.32, 65.02, 38.77°)
OKLab	oklab(49.64% 0.1434 0.0861)
OKLCH	oklch(49.64% 0.167 31)
XYZ	xyz(18.3838, 10.8477, 2.2242)
Luminance	0.1085 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2D1C #1C9CAD

analogous

#AD1C54 #AD2D1C #AD751C

triadic

#AD2D1C #1CAD2D #2D1CAD

tetradic

#AD2D1C #54AD1C #1C9CAD #751CAD

square

#AD2D1C #54AD1C #1C9CAD #751CAD

split-complementary

#AD2D1C #1CAD75 #1C54AD

monochromatic

#44120B #781F13 #AD2D1C #DC3F2A #E56E5E

Accessibility & contrast

On white

6.63

#AD2D1C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.17

#AD2D1C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2D1C

6.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2D1C	#FFFFFF	#000000	##FFFFFF
##AD2D1C	1.00	6.63	3.17	6.63
#FFFFFF	6.63	1.00	21.00	1.00
#000000	3.17	21.00	1.00	21.00
##FFFFFF	6.63	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#544B18

Deuteranopia (green-blind)

#746715

Tritanopia (blue-blind)

#BF002A

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #ad2d1c;
/* rgb */ color: rgb(173, 45, 28);
/* oklch */ color: oklch(49.6% 0.167 31.0);

Tailwind

colors: {
  custom: {
    50: '#cf705a',
    500: '#ad2d1c',
    950: '#000000',
  },
}

SCSS

$custom: #ad2d1c;
$custom-light: #cf705a;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2d1c",
  "rgb": {
    "r": 173,
    "g": 45,
    "b": 28
  },
  "hsl": {
    "h": 7.034,
    "s": 72.139,
    "l": 39.412
  },
  "oklch": {
    "l": 0.49636,
    "c": 0.16728,
    "h": 31
  },
  "luminance": 0.10845
}

Semantic roles & 50–950 ramp

primary

#AD2D1C

secondary

#5CBCC9

accent

#DAEF39

background

#FEF7F5

surface

#FCEDE9

border

#D5C8C5

text

#160804

muted

#847B79

Preview Lab

Preview with #AD2D1C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →