#AD2C76#AD2C76
#AD2C76 is a mid, vivid pink. Relative luminance 0.120; OKLCH L 51.7% C 0.179 H 350.1°. Best body text is #FFFFFF at 6.18:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2C76 |
|---|---|
| RGB | rgb(173, 44, 118) |
| HSL | hsl(326, 59%, 43%) |
| HSV | hsv(326, 75%, 68%) |
| CMYK | cmyk(0%, 74.6%, 31.8%, 32.2%) |
| CIE-LAB | lab(41.21, 57.61, -11.78) |
| CIE-LCH | lch(41.21, 58.80, 348.44°) |
| OKLab | oklab(51.68% 0.1761 -0.0307) |
| OKLCH | oklch(51.68% 0.179 350.1) |
| XYZ | xyz(21.4054, 11.9961, 18.3243) |
| Luminance | 0.1199 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Magenta (survey)
#C20078
ΔE00 3.75
Mediumvioletred
#C71585
ΔE00 4.78
Red Violet
#9E0168
ΔE00 5.78
Deep Magenta
#A0025C
ΔE00 6.39
Dark Fuchsia
#9D0759
ΔE00 6.93
Violet Red
#A50055
ΔE00 7.47
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2C76 #2CAD63
analogous
#A32CAD #AD2C76 #AD2C36
triadic
#AD2C76 #76AD2C #2C76AD
tetradic
#AD2C76 #ADA32C #2CAD63 #2C36AD
square
#AD2C76 #ADA32C #2CAD63 #2C36AD
split-complementary
#AD2C76 #36AD2C #2CADA3
monochromatic
#4B1333 #7C2055 #AD2C76 #D04695 #DC77B1
Accessibility & contrast
On white
6.18
#AD2C76 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.40
#AD2C76 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2C76
6.18:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2C76 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2C76 | 1.00 | 6.18 | 3.40 | 6.18 |
| #FFFFFF | 6.18 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.40 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.18 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#415378
Deuteranopia (green-blind)
#666973
Tritanopia (blue-blind)
#BA244D
Achromatopsia (no color)
#616161
Design tokens & code
CSS
--color: #ad2c76; /* rgb */ color: rgb(173, 44, 118); /* oklch */ color: oklch(51.7% 0.179 350.1);
Tailwind
colors: {
custom: {
50: '#ca719d',
500: '#ad2c76',
950: '#000000',
},
}SCSS
$custom: #ad2c76; $custom-light: #ca719d; $custom-dark: #000000;
JSON
{
"hex": "#ad2c76",
"rgb": {
"r": 173,
"g": 44,
"b": 118
},
"hsl": {
"h": 325.581,
"s": 59.447,
"l": 42.549
},
"oklch": {
"l": 0.51683,
"c": 0.17873,
"h": 350.1
},
"luminance": 0.11994
}Semantic roles & 50–950 ramp
primary
#AD2C76
secondary
#71C494
accent
#E38845
background
#FCF7F9
surface
#F9EDF2
border
#D2C8CC
text
#14090E
muted
#827B7E