#AD2C3F#AD2C3F

#AD2C3F is a mid, vivid red. Relative luminance 0.110; OKLCH L 50.0% C 0.164 H 17.5°. Best body text is #FFFFFF at 6.54:1 contrast (WCAG AA passes).

Color values

HEX	#AD2C3F
RGB	rgb(173, 44, 63)
HSL	hsl(351, 59%, 43%)
HSV	hsv(351, 75%, 68%)
CMYK	cmyk(0%, 74.6%, 63.6%, 32.2%)
CIE-LAB	lab(39.66, 52.61, 20.58)
CIE-LCH	lch(39.66, 56.49, 21.36°)
OKLab	oklab(50.04% 0.1568 0.0496)
OKLCH	oklch(50.04% 0.164 17.5)
XYZ	xyz(19.0335, 11.0473, 5.8318)
Luminance	0.1104 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2C3F #2CAD9A

analogous

#AD2C7F #AD2C3F #AD5A2C

triadic

#AD2C3F #3FAD2C #2C3FAD

tetradic

#AD2C3F #7FAD2C #2CAD9A #5A2CAD

square

#AD2C3F #7FAD2C #2CAD9A #5A2CAD

split-complementary

#AD2C3F #2CAD5A #2C7FAD

monochromatic

#4B131B #7C202D #AD2C3F #D0465A #DC7786

Accessibility & contrast

On white

6.54

#AD2C3F on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.21

#AD2C3F on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2C3F

6.54:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2C3F	#FFFFFF	#000000	##FFFFFF
##AD2C3F	1.00	6.54	3.21	6.54
#FFFFFF	6.54	1.00	21.00	1.00
#000000	3.21	21.00	1.00	21.00
##FFFFFF	6.54	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#504C3F

Deuteranopia (green-blind)

#71673B

Tritanopia (blue-blind)

#BE0034

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #ad2c3f;
/* rgb */ color: rgb(173, 44, 63);
/* oklch */ color: oklch(50.0% 0.164 17.5);

Tailwind

colors: {
  custom: {
    50: '#cd7073',
    500: '#ad2c3f',
    950: '#000000',
  },
}

SCSS

$custom: #ad2c3f;
$custom-light: #cd7073;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2c3f",
  "rgb": {
    "r": 173,
    "g": 44,
    "b": 63
  },
  "hsl": {
    "h": 351.163,
    "s": 59.447,
    "l": 42.549
  },
  "oklch": {
    "l": 0.50036,
    "c": 0.16444,
    "h": 17.5
  },
  "luminance": 0.11044
}

Semantic roles & 50–950 ramp

primary

#AD2C3F

secondary

#71C4B8

accent

#E3CB45

background

#FDF7F7

surface

#FBEDED

border

#D4C8C8

text

#150808

muted

#837B7B

Preview Lab

Preview with #AD2C3F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →