#AD2C3C#AD2C3C

#AD2C3C is a mid, vivid red. Relative luminance 0.110; OKLCH L 50.0% C 0.165 H 18.9°. Best body text is #FFFFFF at 6.56:1 contrast (WCAG AA passes).

Color values

HEX	#AD2C3C
RGB	rgb(173, 44, 60)
HSL	hsl(353, 59%, 43%)
HSV	hsv(353, 75%, 68%)
CMYK	cmyk(0%, 74.6%, 65.3%, 32.2%)
CIE-LAB	lab(39.61, 52.43, 22.38)
CIE-LCH	lch(39.61, 57.01, 23.12°)
OKLab	oklab(49.98% 0.1556 0.0534)
OKLCH	oklch(49.98% 0.165 18.9)
XYZ	xyz(18.9519, 11.0147, 5.4022)
Luminance	0.1101 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2C3C #2CAD9D

analogous

#AD2C7D #AD2C3C #AD5C2C

triadic

#AD2C3C #3CAD2C #2C3CAD

tetradic

#AD2C3C #7DAD2C #2CAD9D #5C2CAD

square

#AD2C3C #7DAD2C #2CAD9D #5C2CAD

split-complementary

#AD2C3C #2CAD5C #2C7DAD

monochromatic

#4B131A #7C202B #AD2C3C #D04657 #DC7784

Accessibility & contrast

On white

6.56

#AD2C3C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.20

#AD2C3C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2C3C

6.56:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2C3C	#FFFFFF	#000000	##FFFFFF
##AD2C3C	1.00	6.56	3.20	6.56
#FFFFFF	6.56	1.00	21.00	1.00
#000000	3.20	21.00	1.00	21.00
##FFFFFF	6.56	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#504C3C

Deuteranopia (green-blind)

#716738

Tritanopia (blue-blind)

#BE0033

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #ad2c3c;
/* rgb */ color: rgb(173, 44, 60);
/* oklch */ color: oklch(50.0% 0.165 18.9);

Tailwind

colors: {
  custom: {
    50: '#cd7071',
    500: '#ad2c3c',
    950: '#000000',
  },
}

SCSS

$custom: #ad2c3c;
$custom-light: #cd7071;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2c3c",
  "rgb": {
    "r": 173,
    "g": 44,
    "b": 60
  },
  "hsl": {
    "h": 352.558,
    "s": 59.447,
    "l": 42.549
  },
  "oklch": {
    "l": 0.49977,
    "c": 0.1645,
    "h": 18.9
  },
  "luminance": 0.11012
}

Semantic roles & 50–950 ramp

primary

#AD2C3C

secondary

#71C4BA

accent

#E3CF45

background

#FDF7F6

surface

#FBEDEC

border

#D4C8C7

text

#150807

muted

#837B7A

Preview Lab

Preview with #AD2C3C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →