#AD2C33#AD2C33

#AD2C33 is a mid, vivid red. Relative luminance 0.109; OKLCH L 49.8% C 0.165 H 22.9°. Best body text is #FFFFFF at 6.59:1 contrast (WCAG AA passes).

Color values

HEX#AD2C33
RGBrgb(173, 44, 51)
HSLhsl(357, 59%, 43%)
HSVhsv(357, 75%, 68%)
CMYKcmyk(0%, 74.6%, 70.5%, 32.2%)
CIE-LABlab(39.46, 51.94, 27.75)
CIE-LCHlch(39.46, 58.89, 28.12°)
OKLaboklab(49.82% 0.1521 0.0641)
OKLCHoklch(49.82% 0.165 22.9)
XYZxyz(18.7339, 10.9275, 4.2541)
Luminance0.1092 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD2C33 #2CADA6
analogous
#AD2C74 #AD2C33 #AD652C
triadic
#AD2C33 #33AD2C #2C33AD
tetradic
#AD2C33 #74AD2C #2CADA6 #652CAD
square
#AD2C33 #74AD2C #2CADA6 #652CAD
split-complementary
#AD2C33 #2CAD65 #2C74AD
monochromatic
#4B1316 #7C2025 #AD2C33 #D0464E #DC777C

Accessibility & contrast

On white

6.59
#AD2C33 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.19
#AD2C33 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2C33
6.59:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD2C33#FFFFFF#000000##FFFFFF
##AD2C331.006.593.196.59
#FFFFFF6.591.0021.001.00
#0000003.1921.001.0021.00
##FFFFFF6.591.0021.001.00

Color blindness preview

Protanopia (red-blind)
#524B32
Deuteranopia (green-blind)
#72672F
Tritanopia (blue-blind)
#BE0030
Achromatopsia (no color)
#5D5D5D

Design tokens & code

CSS
--color: #ad2c33;
/* rgb */ color: rgb(173, 44, 51);
/* oklch */ color: oklch(49.8% 0.165 22.9);
Tailwind
colors: {
  custom: {
    50: '#cd706a',
    500: '#ad2c33',
    950: '#000000',
  },
}
SCSS
$custom: #ad2c33;
$custom-light: #cd706a;
$custom-dark: #000000;
JSON
{
  "hex": "#ad2c33",
  "rgb": {
    "r": 173,
    "g": 44,
    "b": 51
  },
  "hsl": {
    "h": 356.744,
    "s": 59.447,
    "l": 42.549
  },
  "oklch": {
    "l": 0.4982,
    "c": 0.16508,
    "h": 22.9
  },
  "luminance": 0.10925
}

Semantic roles & 50–950 ramp

primary
#AD2C33
secondary
#71C4C0
accent
#E3DA45
background
#FDF7F6
surface
#FBEDEB
border
#D4C8C6
text
#150806
muted
#837B7A

Preview Lab

Preview with #AD2C33

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD2C33 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva