#AD2B24#AD2B24

#AD2B24 is a mid, vivid red. Relative luminance 0.107; OKLCH L 49.5% C 0.168 H 28.1°. Best body text is #FFFFFF at 6.67:1 contrast (WCAG AA passes).

Color values

HEX	#AD2B24
RGB	rgb(173, 43, 36)
HSL	hsl(3, 66%, 41%)
HSV	hsv(3, 79%, 68%)
CMYK	cmyk(0%, 75.1%, 79.2%, 32.2%)
CIE-LAB	lab(39.14, 51.65, 36.24)
CIE-LCH	lch(39.14, 63.10, 35.05°)
OKLab	oklab(49.53% 0.148 0.0791)
OKLCH	oklch(49.53% 0.168 28.1)
XYZ	xyz(18.4181, 10.7423, 2.7724)
Luminance	0.1074 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2B24 #24A6AD

analogous

#AD2461 #AD2B24 #AD6F24

triadic

#AD2B24 #24AD2B #2B24AD

tetradic

#AD2B24 #61AD24 #24A6AD #6F24AD

square

#AD2B24 #61AD24 #24A6AD #6F24AD

split-complementary

#AD2B24 #24AD6F #2461AD

monochromatic

#48120F #7A1E19 #AD2B24 #D64139 #E0716B

Accessibility & contrast

On white

6.67

#AD2B24 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.15

#AD2B24 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2B24

6.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2B24	#FFFFFF	#000000	##FFFFFF
##AD2B24	1.00	6.67	3.15	6.67
#FFFFFF	6.67	1.00	21.00	1.00
#000000	3.15	21.00	1.00	21.00
##FFFFFF	6.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#534A22

Deuteranopia (green-blind)

#73661E

Tritanopia (blue-blind)

#BF002B

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #ad2b24;
/* rgb */ color: rgb(173, 43, 36);
/* oklch */ color: oklch(49.5% 0.168 28.1);

Tailwind

colors: {
  custom: {
    50: '#ce6f60',
    500: '#ad2b24',
    950: '#000000',
  },
}

SCSS

$custom: #ad2b24;
$custom-light: #ce6f60;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2b24",
  "rgb": {
    "r": 173,
    "g": 43,
    "b": 36
  },
  "hsl": {
    "h": 3.066,
    "s": 65.55,
    "l": 40.98
  },
  "oklch": {
    "l": 0.49525,
    "c": 0.16776,
    "h": 28.1
  },
  "luminance": 0.10739
}

Semantic roles & 50–950 ramp

primary

#AD2B24

secondary

#66C1C6

accent

#E0E93F

background

#FDF7F5

surface

#FBEDE9

border

#D4C8C5

text

#150805

muted

#837B79

Preview Lab

Preview with #AD2B24

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →