#AD2B23#AD2B23

#AD2B23 is a mid, vivid red. Relative luminance 0.107; OKLCH L 49.5% C 0.168 H 28.4°. Best body text is #FFFFFF at 6.67:1 contrast (WCAG AA passes).

Color values

HEX#AD2B23
RGBrgb(173, 43, 35)
HSLhsl(3, 66%, 41%)
HSVhsv(3, 80%, 68%)
CMYKcmyk(0%, 75.1%, 79.8%, 32.2%)
CIE-LABlab(39.13, 51.62, 36.78)
CIE-LCHlch(39.13, 63.38, 35.47°)
OKLaboklab(49.51% 0.1476 0.08)
OKLCHoklch(49.51% 0.168 28.4)
XYZxyz(18.4030, 10.7362, 2.6931)
Luminance0.1073 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD2B23 #23A5AD
analogous
#AD2360 #AD2B23 #AD7023
triadic
#AD2B23 #23AD2B #2B23AD
tetradic
#AD2B23 #60AD23 #23A5AD #7023AD
square
#AD2B23 #60AD23 #23A5AD #7023AD
split-complementary
#AD2B23 #23AD70 #2360AD
monochromatic
#47120E #7A1E19 #AD2B23 #D64037 #E1716A

Accessibility & contrast

On white

6.67
#AD2B23 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.15
#AD2B23 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2B23
6.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD2B23#FFFFFF#000000##FFFFFF
##AD2B231.006.673.156.67
#FFFFFF6.671.0021.001.00
#0000003.1521.001.0021.00
##FFFFFF6.671.0021.001.00

Color blindness preview

Protanopia (red-blind)
#534A21
Deuteranopia (green-blind)
#73661D
Tritanopia (blue-blind)
#BF002B
Achromatopsia (no color)
#5C5C5C

Design tokens & code

CSS
--color: #ad2b23;
/* rgb */ color: rgb(173, 43, 35);
/* oklch */ color: oklch(49.5% 0.168 28.4);
Tailwind
colors: {
  custom: {
    50: '#ce6f5f',
    500: '#ad2b23',
    950: '#000000',
  },
}
SCSS
$custom: #ad2b23;
$custom-light: #ce6f5f;
$custom-dark: #000000;
JSON
{
  "hex": "#ad2b23",
  "rgb": {
    "r": 173,
    "g": 43,
    "b": 35
  },
  "hsl": {
    "h": 3.478,
    "s": 66.346,
    "l": 40.784
  },
  "oklch": {
    "l": 0.49514,
    "c": 0.1679,
    "h": 28.4
  },
  "luminance": 0.10733
}

Semantic roles & 50–950 ramp

primary
#AD2B23
secondary
#65C1C7
accent
#DFE93F
background
#FDF7F5
surface
#FBEDE9
border
#D4C8C5
text
#150804
muted
#837B79

Preview Lab

Preview with #AD2B23

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD2B23 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva