#AD2B23#AD2B23
#AD2B23 is a mid, vivid red. Relative luminance 0.107; OKLCH L 49.5% C 0.168 H 28.4°. Best body text is #FFFFFF at 6.67:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2B23 |
|---|---|
| RGB | rgb(173, 43, 35) |
| HSL | hsl(3, 66%, 41%) |
| HSV | hsv(3, 80%, 68%) |
| CMYK | cmyk(0%, 75.1%, 79.8%, 32.2%) |
| CIE-LAB | lab(39.13, 51.62, 36.78) |
| CIE-LCH | lch(39.13, 63.38, 35.47°) |
| OKLab | oklab(49.51% 0.1476 0.08) |
| OKLCH | oklch(49.51% 0.168 28.4) |
| XYZ | xyz(18.4030, 10.7362, 2.6931) |
| Luminance | 0.1073 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Firebrick
#B22222
ΔE00 1.43
Brown
#A52A2A
ΔE00 3.11
Brick
#A03623
ΔE00 3.32
Brownish Red
#9E3623
ΔE00 3.59
Scarlet
#BE0119
ΔE00 3.61
Darkish Red
#A90308
ΔE00 4.75
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2B23 #23A5AD
analogous
#AD2360 #AD2B23 #AD7023
triadic
#AD2B23 #23AD2B #2B23AD
tetradic
#AD2B23 #60AD23 #23A5AD #7023AD
square
#AD2B23 #60AD23 #23A5AD #7023AD
split-complementary
#AD2B23 #23AD70 #2360AD
monochromatic
#47120E #7A1E19 #AD2B23 #D64037 #E1716A
Accessibility & contrast
On white
6.67
#AD2B23 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.15
#AD2B23 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2B23
6.67:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2B23 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2B23 | 1.00 | 6.67 | 3.15 | 6.67 |
| #FFFFFF | 6.67 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.15 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.67 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#534A21
Deuteranopia (green-blind)
#73661D
Tritanopia (blue-blind)
#BF002B
Achromatopsia (no color)
#5C5C5C
Design tokens & code
CSS
--color: #ad2b23; /* rgb */ color: rgb(173, 43, 35); /* oklch */ color: oklch(49.5% 0.168 28.4);
Tailwind
colors: {
custom: {
50: '#ce6f5f',
500: '#ad2b23',
950: '#000000',
},
}SCSS
$custom: #ad2b23; $custom-light: #ce6f5f; $custom-dark: #000000;
JSON
{
"hex": "#ad2b23",
"rgb": {
"r": 173,
"g": 43,
"b": 35
},
"hsl": {
"h": 3.478,
"s": 66.346,
"l": 40.784
},
"oklch": {
"l": 0.49514,
"c": 0.1679,
"h": 28.4
},
"luminance": 0.10733
}Semantic roles & 50–950 ramp
primary
#AD2B23
secondary
#65C1C7
accent
#DFE93F
background
#FDF7F5
surface
#FBEDE9
border
#D4C8C5
text
#150804
muted
#837B79