#AD2A72#AD2A72

#AD2A72 is a mid, vivid pink. Relative luminance 0.118; OKLCH L 51.4% C 0.179 H 351.8°. Best body text is #FFFFFF at 6.27:1 contrast (WCAG AA passes).

Color values

HEX	#AD2A72
RGB	rgb(173, 42, 114)
HSL	hsl(327, 61%, 42%)
HSV	hsv(327, 76%, 68%)
CMYK	cmyk(0%, 75.7%, 34.1%, 32.2%)
CIE-LAB	lab(40.83, 57.80, -9.87)
CIE-LCH	lch(40.83, 58.64, 350.31°)
OKLab	oklab(51.36% 0.1771 -0.0255)
OKLCH	oklch(51.36% 0.179 351.8)
XYZ	xyz(21.1001, 11.7576, 17.0746)
Luminance	0.1176 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2A72 #2AAD65

analogous

#A72AAD #AD2A72 #AD2A31

triadic

#AD2A72 #72AD2A #2A72AD

tetradic

#AD2A72 #ADA72A #2AAD65 #2A31AD

square

#AD2A72 #ADA72A #2AAD65 #2A31AD

split-complementary

#AD2A72 #31AD2A #2AADA7

monochromatic

#4B1231 #7C1E52 #AD2A72 #D14391 #DD74AE

Accessibility & contrast

On white

6.27

#AD2A72 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.35

#AD2A72 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2A72

6.27:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2A72	#FFFFFF	#000000	##FFFFFF
##AD2A72	1.00	6.27	3.35	6.27
#FFFFFF	6.27	1.00	21.00	1.00
#000000	3.35	21.00	1.00	21.00
##FFFFFF	6.27	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#415174

Deuteranopia (green-blind)

#67696F

Tritanopia (blue-blind)

#BA1F4A

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #ad2a72;
/* rgb */ color: rgb(173, 42, 114);
/* oklch */ color: oklch(51.4% 0.179 351.8);

Tailwind

colors: {
  custom: {
    50: '#ca709a',
    500: '#ad2a72',
    950: '#000000',
  },
}

SCSS

$custom: #ad2a72;
$custom-light: #ca709a;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2a72",
  "rgb": {
    "r": 173,
    "g": 42,
    "b": 114
  },
  "hsl": {
    "h": 327.023,
    "s": 60.93,
    "l": 42.157
  },
  "oklch": {
    "l": 0.51355,
    "c": 0.17892,
    "h": 351.8
  },
  "luminance": 0.11755
}

Semantic roles & 50–950 ramp

primary

#AD2A72

secondary

#6EC595

accent

#E48C44

background

#FDF7F9

surface

#FAEDF2

border

#D3C8CC

text

#14080E

muted

#837B7E

Preview Lab

Preview with #AD2A72

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →