#AD2A72#AD2A72

#AD2A72 is a mid, vivid pink. Relative luminance 0.118; OKLCH L 51.4% C 0.179 H 351.8°. Best body text is #FFFFFF at 6.27:1 contrast (WCAG AA passes).

Color values

HEX#AD2A72
RGBrgb(173, 42, 114)
HSLhsl(327, 61%, 42%)
HSVhsv(327, 76%, 68%)
CMYKcmyk(0%, 75.7%, 34.1%, 32.2%)
CIE-LABlab(40.83, 57.80, -9.87)
CIE-LCHlch(40.83, 58.64, 350.31°)
OKLaboklab(51.36% 0.1771 -0.0255)
OKLCHoklch(51.36% 0.179 351.8)
XYZxyz(21.1001, 11.7576, 17.0746)
Luminance0.1176 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD2A72 #2AAD65
analogous
#A72AAD #AD2A72 #AD2A31
triadic
#AD2A72 #72AD2A #2A72AD
tetradic
#AD2A72 #ADA72A #2AAD65 #2A31AD
square
#AD2A72 #ADA72A #2AAD65 #2A31AD
split-complementary
#AD2A72 #31AD2A #2AADA7
monochromatic
#4B1231 #7C1E52 #AD2A72 #D14391 #DD74AE

Accessibility & contrast

On white

6.27
#AD2A72 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.35
#AD2A72 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2A72
6.27:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD2A72#FFFFFF#000000##FFFFFF
##AD2A721.006.273.356.27
#FFFFFF6.271.0021.001.00
#0000003.3521.001.0021.00
##FFFFFF6.271.0021.001.00

Color blindness preview

Protanopia (red-blind)
#415174
Deuteranopia (green-blind)
#67696F
Tritanopia (blue-blind)
#BA1F4A
Achromatopsia (no color)
#606060

Design tokens & code

CSS
--color: #ad2a72;
/* rgb */ color: rgb(173, 42, 114);
/* oklch */ color: oklch(51.4% 0.179 351.8);
Tailwind
colors: {
  custom: {
    50: '#ca709a',
    500: '#ad2a72',
    950: '#000000',
  },
}
SCSS
$custom: #ad2a72;
$custom-light: #ca709a;
$custom-dark: #000000;
JSON
{
  "hex": "#ad2a72",
  "rgb": {
    "r": 173,
    "g": 42,
    "b": 114
  },
  "hsl": {
    "h": 327.023,
    "s": 60.93,
    "l": 42.157
  },
  "oklch": {
    "l": 0.51355,
    "c": 0.17892,
    "h": 351.8
  },
  "luminance": 0.11755
}

Semantic roles & 50–950 ramp

primary
#AD2A72
secondary
#6EC595
accent
#E48C44
background
#FDF7F9
surface
#FAEDF2
border
#D3C8CC
text
#14080E
muted
#837B7E

Preview Lab

Preview with #AD2A72

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD2A72 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva