#77234F#77234F
#77234F is a dark, vivid pink. Relative luminance 0.057; OKLCH L 40.1% C 0.126 H 352.0°. Best body text is #FFFFFF at 9.82:1 contrast (WCAG AA passes).
Color values
| HEX | #77234F |
|---|---|
| RGB | rgb(119, 35, 79) |
| HSL | hsl(329, 55%, 30%) |
| HSV | hsv(329, 71%, 47%) |
| CMYK | cmyk(0%, 70.6%, 33.6%, 53.3%) |
| CIE-LAB | lab(28.62, 40.71, -6.80) |
| CIE-LCH | lch(28.62, 41.27, 350.52°) |
| OKLab | oklab(40.11% 0.1243 -0.0175) |
| OKLCH | oklch(40.11% 0.126 352) |
| XYZ | xyz(9.6206, 5.6896, 7.9872) |
| Luminance | 0.0569 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 4.18
Velvet
#750851
ΔE00 4.40
Reddish Purple
#910951
ΔE00 5.47
Wine (survey)
#80013F
ΔE00 5.60
Merlot
#730039
ΔE00 5.85
Mulberry
#920A4E
ΔE00 5.95
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#77234F #23774B
analogous
#752377 #77234F #772325
triadic
#77234F #4F7723 #234F77
tetradic
#77234F #777523 #23774B #232577
square
#77234F #777523 #23774B #232577
split-complementary
#77234F #257723 #237775
monochromatic
#180710 #481530 #77234F #A6316E #CA4A8D
Accessibility & contrast
On white
9.82
#77234F on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.14
#77234F on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #77234F
9.82:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##77234F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##77234F | 1.00 | 9.82 | 2.14 | 9.82 |
| #FFFFFF | 9.82 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.14 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.82 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#303A50
Deuteranopia (green-blind)
#48494D
Tritanopia (blue-blind)
#801E36
Achromatopsia (no color)
#434343
Design tokens & code
CSS
--color: #77234f; /* rgb */ color: rgb(119, 35, 79); /* oklch */ color: oklch(40.1% 0.126 352.0);
Tailwind
colors: {
custom: {
50: '#a26580',
500: '#77234f',
950: '#000000',
},
}SCSS
$custom: #77234f; $custom-light: #a26580; $custom-dark: #000000;
JSON
{
"hex": "#77234f",
"rgb": {
"r": 119,
"g": 35,
"b": 79
},
"hsl": {
"h": 328.571,
"s": 54.545,
"l": 30.196
},
"oklch": {
"l": 0.40114,
"c": 0.12551,
"h": 352
},
"luminance": 0.05689
}Semantic roles & 50–950 ramp
primary
#77234F
secondary
#4CAA79
accent
#DE904A
background
#FAF6F7
surface
#F4EBEE
border
#CEC6C9
text
#0F060A
muted
#7F7A7C