#AD29AB#AD29AB
#AD29AB is a mid, highly saturated purple. Relative luminance 0.134; OKLCH L 54.1% C 0.217 H 328.7°. Best body text is #FFFFFF at 5.70:1 contrast (WCAG AA passes).
Color values
| HEX | #AD29AB |
|---|---|
| RGB | rgb(173, 41, 171) |
| HSL | hsl(301, 62%, 42%) |
| HSV | hsv(301, 76%, 68%) |
| CMYK | cmyk(0%, 76.3%, 1.2%, 32.2%) |
| CIE-LAB | lab(43.38, 66.02, -40.59) |
| CIE-LCH | lch(43.38, 77.50, 328.42°) |
| OKLab | oklab(54.06% 0.1852 -0.1124) |
| OKLCH | oklch(54.06% 0.217 328.7) |
| XYZ | xyz(25.3770, 13.4123, 39.7724) |
| Luminance | 0.1341 (WCAG relative) |
| Temperature | neutral |
| Family | purple |
Closest named colors
Barney
#AC1DB8
ΔE00 2.61
Ugly Purple
#A442A0
ΔE00 4.04
Medium Purple
#9E43A2
ΔE00 4.14
Purply
#983FB2
ΔE00 4.80
Barney Purple
#A00498
ΔE00 5.28
Warm Purple
#952E8F
ΔE00 5.67
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD29AB #29AD2B
analogous
#6D29AD #AD29AB #AD2969
triadic
#AD29AB #ABAD29 #29ABAD
tetradic
#AD29AB #AD6D29 #29AD2B #2969AD
square
#AD29AB #AD6D29 #29AD2B #2969AD
split-complementary
#AD29AB #69AD29 #29AD6D
monochromatic
#4A1249 #7C1D7A #AD29AB #D241D0 #DE73DC
Accessibility & contrast
On white
5.70
#AD29AB on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.68
#AD29AB on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD29AB
5.70:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD29AB | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD29AB | 1.00 | 5.70 | 3.68 | 5.70 |
| #FFFFFF | 5.70 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.68 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.70 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#0C5BAE
Deuteranopia (green-blind)
#506CA8
Tritanopia (blue-blind)
#B33E69
Achromatopsia (no color)
#666666
Design tokens & code
CSS
--color: #ad29ab; /* rgb */ color: rgb(173, 41, 171); /* oklch */ color: oklch(54.1% 0.217 328.7);
Tailwind
colors: {
custom: {
50: '#c972c4',
500: '#ad29ab',
950: '#000000',
},
}SCSS
$custom: #ad29ab; $custom-light: #c972c4; $custom-dark: #000000;
JSON
{
"hex": "#ad29ab",
"rgb": {
"r": 173,
"g": 41,
"b": 171
},
"hsl": {
"h": 300.909,
"s": 61.682,
"l": 41.961
},
"oklch": {
"l": 0.54059,
"c": 0.21666,
"h": 328.7
},
"luminance": 0.1341
}Semantic roles & 50–950 ramp
primary
#AD29AB
secondary
#6DC56E
accent
#E54543
background
#FCF7FC
surface
#F9EDF8
border
#D2C8D1
text
#140913
muted
#827B82