#AD29A4#AD29A4

#AD29A4 is a mid, highly saturated purple. Relative luminance 0.132; OKLCH L 53.7% C 0.211 H 331.1°. Best body text is #FFFFFF at 5.79:1 contrast (WCAG AA passes).

Color values

HEX	#AD29A4
RGB	rgb(173, 41, 164)
HSL	hsl(304, 62%, 42%)
HSV	hsv(304, 76%, 68%)
CMYK	cmyk(0%, 76.3%, 5.2%, 32.2%)
CIE-LAB	lab(42.99, 64.91, -37.03)
CIE-LCH	lch(42.99, 74.73, 330.29°)
OKLab	oklab(53.66% 0.1852 -0.1021)
OKLCH	oklch(53.66% 0.211 331.1)
XYZ	xyz(24.7273, 13.1525, 36.3511)
Luminance	0.1315 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD29A4 #29AD32

analogous

#7429AD #AD29A4 #AD2962

triadic

#AD29A4 #A4AD29 #29A4AD

tetradic

#AD29A4 #AD7429 #29AD32 #2962AD

square

#AD29A4 #AD7429 #29AD32 #2962AD

split-complementary

#AD29A4 #62AD29 #29AD74

monochromatic

#4A1246 #7C1D75 #AD29A4 #D241C8 #DE73D6

Accessibility & contrast

On white

5.79

#AD29A4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.63

#AD29A4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD29A4

5.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD29A4	#FFFFFF	#000000	##FFFFFF
##AD29A4	1.00	5.79	3.63	5.79
#FFFFFF	5.79	1.00	21.00	1.00
#000000	3.63	21.00	1.00	21.00
##FFFFFF	5.79	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1B5AA7

Deuteranopia (green-blind)

#546CA1

Tritanopia (blue-blind)

#B43A65

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #ad29a4;
/* rgb */ color: rgb(173, 41, 164);
/* oklch */ color: oklch(53.7% 0.211 331.1);

Tailwind

colors: {
  custom: {
    50: '#c972bf',
    500: '#ad29a4',
    950: '#000000',
  },
}

SCSS

$custom: #ad29a4;
$custom-light: #c972bf;
$custom-dark: #000000;

JSON

{
  "hex": "#ad29a4",
  "rgb": {
    "r": 173,
    "g": 41,
    "b": 164
  },
  "hsl": {
    "h": 304.091,
    "s": 61.682,
    "l": 41.961
  },
  "oklch": {
    "l": 0.53659,
    "c": 0.21148,
    "h": 331.1
  },
  "luminance": 0.1315
}

Semantic roles & 50–950 ramp

primary

#AD29A4

secondary

#6DC573

accent

#E54E43

background

#FCF7FB

surface

#F9EDF7

border

#D2C8D0

text

#140912

muted

#827B81

Preview Lab

Preview with #AD29A4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →