#AD2962#AD2962

#AD2962 is a mid, vivid pink. Relative luminance 0.114; OKLCH L 50.7% C 0.173 H 359.5°. Best body text is #FFFFFF at 6.42:1 contrast (WCAG AA passes).

Color values

HEX	#AD2962
RGB	rgb(173, 41, 98)
HSL	hsl(334, 62%, 42%)
HSV	hsv(334, 76%, 68%)
CMYK	cmyk(0%, 76.3%, 43.4%, 32.2%)
CIE-LAB	lab(40.17, 56.43, -0.82)
CIE-LCH	lch(40.17, 56.43, 359.17°)
OKLab	oklab(50.7% 0.1733 -0.0015)
OKLCH	oklch(50.7% 0.173 359.5)
XYZ	xyz(20.2327, 11.3546, 12.6791)
Luminance	0.1135 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2962 #29AD74

analogous

#AD29A4 #AD2962 #AD3229

triadic

#AD2962 #62AD29 #2962AD

tetradic

#AD2962 #A4AD29 #29AD74 #3229AD

square

#AD2962 #A4AD29 #29AD74 #3229AD

split-complementary

#AD2962 #29AD32 #29A4AD

monochromatic

#4A122A #7C1D46 #AD2962 #D24180 #DE73A1

Accessibility & contrast

On white

6.42

#AD2962 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.27

#AD2962 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2962

6.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2962	#FFFFFF	#000000	##FFFFFF
##AD2962	1.00	6.42	3.27	6.42
#FFFFFF	6.42	1.00	21.00	1.00
#000000	3.27	21.00	1.00	21.00
##FFFFFF	6.42	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#464F63

Deuteranopia (green-blind)

#6A685F

Tritanopia (blue-blind)

#BC1242

Achromatopsia (no color)

#5F5F5F

Design tokens & code

CSS

--color: #ad2962;
/* rgb */ color: rgb(173, 41, 98);
/* oklch */ color: oklch(50.7% 0.173 359.5);

Tailwind

colors: {
  custom: {
    50: '#cb6f8e',
    500: '#ad2962',
    950: '#000000',
  },
}

SCSS

$custom: #ad2962;
$custom-light: #cb6f8e;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2962",
  "rgb": {
    "r": 173,
    "g": 41,
    "b": 98
  },
  "hsl": {
    "h": 334.091,
    "s": 61.682,
    "l": 41.961
  },
  "oklch": {
    "l": 0.50697,
    "c": 0.17331,
    "h": 359.5
  },
  "luminance": 0.11352
}

Semantic roles & 50–950 ramp

primary

#AD2962

secondary

#6DC59F

accent

#E59F43

background

#FDF7F8

surface

#FAEDF0

border

#D3C8CB

text

#14080C

muted

#837B7D

Preview Lab

Preview with #AD2962

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →