#AD2847#AD2847
#AD2847 is a mid, vivid red. Relative luminance 0.109; OKLCH L 49.9% C 0.169 H 12.8°. Best body text is #FFFFFF at 6.62:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2847 |
|---|---|
| RGB | rgb(173, 40, 71) |
| HSL | hsl(346, 62%, 42%) |
| HSV | hsv(346, 77%, 68%) |
| CMYK | cmyk(0%, 76.9%, 59%, 32.2%) |
| CIE-LAB | lab(39.34, 54.48, 15.11) |
| CIE-LCH | lch(39.34, 56.54, 15.50°) |
| OKLab | oklab(49.85% 0.1643 0.0375) |
| OKLCH | oklch(49.85% 0.169 12.8) |
| XYZ | xyz(19.1316, 10.8595, 7.0487) |
| Luminance | 0.1086 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 3.40
Raspberry (survey)
#B00149
ΔE00 3.88
Purplish Red
#B0054B
ΔE00 4.07
Rose Red
#BE013C
ΔE00 4.27
Ruby
#CA0147
ΔE00 5.10
Cranberry
#9E003A
ΔE00 5.35
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2847 #28AD8E
analogous
#AD288A #AD2847 #AD4C28
triadic
#AD2847 #47AD28 #2847AD
tetradic
#AD2847 #8AAD28 #28AD8E #4C28AD
square
#AD2847 #8AAD28 #28AD8E #4C28AD
split-complementary
#AD2847 #28AD4C #288AAD
monochromatic
#4A111E #7B1D33 #AD2847 #D33F62 #DE718B
Accessibility & contrast
On white
6.62
#AD2847 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.17
#AD2847 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2847
6.62:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2847 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2847 | 1.00 | 6.62 | 3.17 | 6.62 |
| #FFFFFF | 6.62 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.17 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.62 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4C4B47
Deuteranopia (green-blind)
#6E6744
Tritanopia (blue-blind)
#BD0035
Achromatopsia (no color)
#5D5D5D
Design tokens & code
CSS
--color: #ad2847; /* rgb */ color: rgb(173, 40, 71); /* oklch */ color: oklch(49.9% 0.169 12.8);
Tailwind
colors: {
custom: {
50: '#cc6e79',
500: '#ad2847',
950: '#000000',
},
}SCSS
$custom: #ad2847; $custom-light: #cc6e79; $custom-dark: #000000;
JSON
{
"hex": "#ad2847",
"rgb": {
"r": 173,
"g": 40,
"b": 71
},
"hsl": {
"h": 346.015,
"s": 62.441,
"l": 41.765
},
"oklch": {
"l": 0.49853,
"c": 0.1685,
"h": 12.8
},
"luminance": 0.10857
}Semantic roles & 50–950 ramp
primary
#AD2847
secondary
#6CC5B0
accent
#E6BF42
background
#FDF7F7
surface
#FAEDED
border
#D3C8C8
text
#150809
muted
#837B7B