#AD2835#AD2835

#AD2835 is a mid, vivid red. Relative luminance 0.107; OKLCH L 49.5% C 0.168 H 21.1°. Best body text is #FFFFFF at 6.71:1 contrast (WCAG AA passes).

Color values

HEX	#AD2835
RGB	rgb(173, 40, 53)
HSL	hsl(354, 62%, 42%)
HSV	hsv(354, 77%, 68%)
CMYK	cmyk(0%, 76.9%, 69.4%, 32.2%)
CIE-LAB	lab(39.00, 53.39, 25.98)
CIE-LCH	lch(39.00, 59.37, 25.94°)
OKLab	oklab(49.49% 0.1572 0.0605)
OKLCH	oklch(49.49% 0.168 21.1)
XYZ	xyz(18.6371, 10.6617, 4.4441)
Luminance	0.1066 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2835 #28ADA0

analogous

#AD2878 #AD2835 #AD5D28

triadic

#AD2835 #35AD28 #2835AD

tetradic

#AD2835 #78AD28 #28ADA0 #5D28AD

square

#AD2835 #78AD28 #28ADA0 #5D28AD

split-complementary

#AD2835 #28AD5D #2878AD

monochromatic

#4A1117 #7B1D26 #AD2835 #D33F4E #DE717C

Accessibility & contrast

On white

6.71

#AD2835 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.13

#AD2835 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2835

6.71:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2835	#FFFFFF	#000000	##FFFFFF
##AD2835	1.00	6.71	3.13	6.71
#FFFFFF	6.71	1.00	21.00	1.00
#000000	3.13	21.00	1.00	21.00
##FFFFFF	6.71	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F4A34

Deuteranopia (green-blind)

#716631

Tritanopia (blue-blind)

#BE002E

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #ad2835;
/* rgb */ color: rgb(173, 40, 53);
/* oklch */ color: oklch(49.5% 0.168 21.1);

Tailwind

colors: {
  custom: {
    50: '#cd6e6c',
    500: '#ad2835',
    950: '#000000',
  },
}

SCSS

$custom: #ad2835;
$custom-light: #cd6e6c;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2835",
  "rgb": {
    "r": 173,
    "g": 40,
    "b": 53
  },
  "hsl": {
    "h": 354.135,
    "s": 62.441,
    "l": 41.765
  },
  "oklch": {
    "l": 0.49493,
    "c": 0.16842,
    "h": 21.1
  },
  "luminance": 0.10659
}

Semantic roles & 50–950 ramp

primary

#AD2835

secondary

#6CC5BC

accent

#E6D642

background

#FDF7F6

surface

#FBEDEB

border

#D4C8C6

text

#150807

muted

#837B7A

Preview Lab

Preview with #AD2835

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →